Telly, Inc.

We’re looking for a leader of Ads Marketing to define how Telly’s advertising business shows up in the market and help establish an entirely new category of television advertising. You’ll work closely with Ad Sales, Product, Data, Insights, and Creative to turn Telly’s products and intelligence into stories the market can’t ignore and solutions advertisers and agencies want to buy. Define Telly’s ads narrative and market positioningDevelop a clear, differentiated positioning and messaging framework for Telly’s advertising platform, products, audiences, and data capabilities.Establish a consistent narrative that helps brands, agencies, and the ad-tech ecosystem understand what Telly is, why it matters, and how it can deliver better advertising outcomes.Ensure that narrative shows up consistently across sales decks, marketing content, PR, and executive talking points, so every touchpoint reinforces the same story.Serve as the strategic partner to Ad SalesWork closely with the sales team across the customer lifecycle, from initial outreach and pitches through activation, reporting, and renewal.Build the decks, vertical stories, case studies, research, and tools that help our sellers bring something entirely new to market.Turn customer feedback and sales opportunities into stronger messaging, products, and go-to-market strategies.Bring new advertising products to marketPartner with Product, Data, Insights, and Ad Operations to launch new ad experiences, audience capabilities, measurement solutions, and programmatic products.Shape how new products are positioned, packaged, launched, and sold.Bring the voice of advertisers and agencies into the product development process.Build our B2B ads marketing engineDevelop programs that reach advertisers, agencies, and industry partners across content, social, email, CRM, PR, and thought leadership.Create vertical and account-based programs that generate awareness, customer engagement, and qualified opportunities.Connect marketing activity to product adoption, pipeline, and revenue.Turn data into storiesTransform Telly’s audience, content, co-viewing, and advertising intelligence into research, thought leadership, and sales narratives.Find the simple, memorable story inside the data.Use insights to support advertiser activation, optimization, reporting, and renewal.Own the moments that matterLead Telly’s advertising presence at CES, Cannes Lions, Advertising Week, Upfronts, NewFronts, agency summits, and our own customer events.Create experiences and industry moments that build Telly’s reputation and support clear commercial goals.Who You AreYou’re a builder. One day you’re defining Telly’s marketplace positioning; the next you’re sharpening a critical pitch or building a launch plan. What You’ll Bring10+ years of experience across ad sales marketing, product marketing, B2B marketing, media, or ad techExperience supporting advertising sales teams and working with major brands and agenciesExperience in CTV, streaming, digital media, social, or another fast-moving advertising categoryA track record of launching new advertising products, formats, data capabilities, or platformsStrong knowledge of advertising data, measurement, targeting, and programmaticExperience building sales narratives, B2B programs, thought leadership, and industry activationsStrong communication skills and the ability to work across Sales, Product, Data, and executive leadershipFluency with AI and automation tools that improve the speed, quality, and scale of marketingThe willingness to roll up your sleeves and buildAbove all, you bring curiosity, urgency, creativity, and an appetite for building something that hasn’t existed before.

By joining our team of tech, hardware, software and advertising leaders, you won’t just be tweaking an app or changing a channel; you will redefine the future of TV, advertising, and consumer engagement. Reporting to the COO, you will serve as the single accountable owner of the Ad Operations function and be responsible for the systems, processes, people, vendors, and monetization strategy that maximize the value of Telly's advertising inventory. Ad Operations Leadership Serve as a key stakeholder and subject matter expert in the development of Telly's monetization roadmap, partnering closely with Ad Product to prioritize initiatives that improve yield, revenue efficiency, inventory value, and operational scalability.Provide strategic input on advertising architecture, platform capabilities, auction design, signal strategy, identity solutions, and monetization features to ensure new investments align with business objectives.Own the operational performance, optimization, and ongoing evolution of Telly's advertising stack following implementation.Own bidstream signal strategy, including identity, contextual, audience, device, and other monetization signals.Oversee supply and demand integrations, auction mechanics, QPS management, multicall strategy, inventory routing, and platform performance.Lead yield experiments, testing programs, and optimization initiatives with clear hypotheses, measurement plans, and outcome ownership.Monitor and improve operational health across monetization systems, ensuring issues are identified, escalated, and resolved quickly.Establish and maintain operational rigor around release readiness, QA validation, incident response, monitoring, and production support processes.Vendor & Partner Management 10+ years of experience in Ad Operations, monetization, programmatic advertising, or related publisher-side leadership roles.5+ years of people management experience, including responsibility for hiring, performance management, organizational development, and team leadership.Deep publisher-side or supply-side experience required.Experience within a publisher, OEM, streaming platform, retail media network, or advertising technology company serving publishers.Proven track record scaling monetization operations through meaningful periods of revenue, inventory, organizational, or platform growth.Deep expertise across programmatic advertising infrastructure, including SSPs, DSPs, ad servers, identity solutions, measurement platforms, OpenRTB, and related technologies.Strong experience with yield optimization, audience extension, pricing strategy, inventory monetization, and programmatic revenue management.Experience managing vendor relationships, contract negotiations, and operational budgets.Experience working closely with executive leadership and influencing cross-functional decision making.What Success Looks Like:

Telly, Inc. is looking for a Head of Ad Operations to lead its advertising business in Los Angeles. In this senior role, you will oversee monetization strategies, team performance, and operational processes. You will drive revenue growth while collaborating with various departments to optimize ad inventory and yield. The ideal candidate has significant experience in programmatic advertising and a track record of managing high-performing teams. This position offers opportunities for innovation in the evolving landscape of consumer entertainment and advertising.