Rochester Institute of Technology

This is a key role responsible for supporting the development and execution of strategic, multi-channel marketing and communication campaigns aimed at driving fundraising, alumni, and constituent engagement across the university in support of our goals and objectives. Collaborate with additional RIT divisions, such as schools/colleges and Central Marketing and Communications, to align standards and content strategies. Creates unique, effective visual and written marketing materials and communications to engage audiences across all forms of media and channels/platforms Maintains consistent messaging across all channels in collaboration with digital marketing and communications leadership Develops and produces the required materials to assist in reaching the division’s goals and objectives for events, programs, and initiatives Ensures the university’s brand standards are consistently upheld and that content invokes the required branding elements and key messaging in all materials Manages processes from the onset of marketing and communications engagement requests, through approvals and production/publication, while ensuring all requirements have been successfully met Communicates with internal and external vendors to ensure the highest quality, cost-effective end results and a mutually beneficial professional relationship with the university Other duties as assigned $54,500 to $65,000 If you need reasonable accommodation for any part of the application and hiring process, please contact the Human Resources office at 585-475-2424 or email your request to careers@rit.edu .

This is a key role responsible for supporting the development and execution of strategic, multi-channel marketing and communication campaigns aimed at driving fundraising, alumni, and constituent engagement across the university in support of our goals and objectives. )Present and educate University Advancement and RIT Constituents on available assets and content, ensuring proper use amongst colleagues.Provide ongoing support for major programs and initiatives of the division and the university, including but not limited to Brick City Homecoming events, donor/alumni events, Imagine RIT Festival, presidential and retiree events, giving and gratitude days, and convocation/commencement, among others.Collaborate with additional RIT divisions, such as schools/colleges and Central Marketing and Communications, to align standards and content strategies.When applicable, manage and delegate tasks to student workers.Preferred Skills:Understanding of the customer journey and audience engagement/conversion tactics.Working knowledge of content strategy development.Experience with CRMs and Email Marketing Platforms (EMMA Corporate, Salesforce)Proficiency with Adobe Products for graphics and video development (Express, Photoshop, Premiere Pro)Experience with social media platforms and tools (Brandwatch, Meta Business Suite).Must possess a strong customer service orientation.Demonstrated experience with HTML/CSS and content management systems (CMS).Experience or interest in higher education and fundraisingUniversity Advancement | Alumni & Constituent Engagement Essential Duties & ResponsibilitiesCreates unique, effective visual and written marketing materials and communications to engage audiences across all forms of media and channels/platformsMaintains consistent messaging across all channels in collaboration with digital marketing and communications leadershipDevelops and produces the required materials to assist in reaching the division's goals and objectives for events, programs, and initiativesEnsures the university's brand standards are consistently upheld and that content invokes the required branding elements and key messaging in all materialsManages processes from the onset of marketing and communications engagement requests, through approvals and production/publication, while ensuring all requirements have been successfully metCommunicates with internal and external vendors to ensure the highest quality, cost-effective end results and a mutually beneficial professional relationship with the universityOther duties as assignedKnowledge, Skills, & AbilitiesKnowledge of a variety of communication formats including general marketing, advertising, copywriting, branding, campaigns, and other formats designed to change/influence perception and engage public audiencesSkill in writing, proofreading, and editing clear, concise, persuasive, and grammatically correct communicationsSkill in multi-tasking, project management, prioritization, and organizationAbility to collect, synthesize, and process information quickly and accurately with attention to detailAbility to think both creatively and strategicallyMinimum Education & ExperienceBachelor's degree in related field3 years of relevant experienceEquivalent combination of experience and education may be consideredJob Level Overview $54,500 to $65,000 This will be required to ensure your application is processed in a timely manner.

Rochester Institute of Technology is seeking a specialized contributor for communication and marketing in the Academic Affairs – Office of Provost. This hybrid role involves developing, coordinating, and executing marketing strategies to enhance awareness of academic priorities.Candidates should possess a bachelor's degree and 2 years of relevant experience. Key responsibilities include crafting content for digital platforms and managing social media presence. The compensation is between $60,000 and $70,000 annually.#J-18808-Ljbffr