Road Media Group

This role has a very high degree of creative freedom and visibility, and it requires abilities in multiple areas, including social media marketing, PR, event planning, thought leadership, content creation, and relationship management.Goals in this position include: driving awareness, driving event attendees, and influencing public opinion through PR, digital marketing, and influencer relations.Responsibilities:Establish a sustainable, strategic approach to PR for client needs based on adding value to media outlets and event managers, not just asking for it.Work with the creative team, nurture relationships with influencers, and produce effective campaignsProvide strategic guidance on identifying and engaging with media, analysts, and influencersAdvise on media budgets and negotiate media ad buysProvide creative input on brand-level content related to client’s messagingCollaborate with company leaders, marketing teammates, and other key stakeholders on key projects each quarter.Identify and build relationships with prominent influencers and thought leaders in our space. Our work prior to founding Road Media Group has been recognized with dozens of industry awards for top quality in the field. Today, our commercial brand management savvy helps our clients run smarter, more effective campaigns — and our diverse background helps other brands connect with and cultivate audiences on a deeper level. We offer it all with clear, up-front pricing and no hidden markups. Ever.Road Media Group is committed to creating a diverse environment and is proud to be an equal opportunity employer.

Marketing Strategist Reporting to the Director of Marketing and Public Relations, the Marketing Strategist will work with a team of creatives, digital marketing specialists, designers, developers and accounts team to devise marketing strategies, campaigns, and tactics. You'll join a collaborative and results-oriented team to help shape our clients marketing campaigns. Responsibilities Digital and traditional campaign planning & optimization Research & analysis of consumer behavior and competitive landscape Implementing your vision across display, video, paid social, search & mobile channels Maintaining tracking systems to monitor conversion and funnel activity Project management across campaigns, vendor & client relationships management Requirements BA/BS or equivalent working experience in communications or marketing Previous experience in content marketing, digital marketing, or relationship management. Skills: Advertising, Analysis Skills, Brand Management, Brand Strategy, Campaigns, Custom Media, Customer Relationship Management (CRM), Customer Support/Service, Customer/Consumer Behavior, Diversity, Editing, Email Marketing, Marketing, Marketing Campaign, Marketing Strategy, Online Marketing, Pricing, Procurement Planning, Project/Program Management, Public/Media/Press/Analyst Relations, Relationship Management, Return on Investment (ROI), Sales Management, Supplier Relationship Management (SRM), Systems Maintenance, Team Player, Vendor/Supplier Relations About the Company: Road Media Group

We're looking for an entry level front end designer to join our growing agency. The perfect candidate will have a strong portfolio of front end development and confidence in their creative and design abilities. The Front End Developer will work with Back End Developers and Graphic Designers to create top-quality websites with intuitive UX and cross-device compatibility. Duties * Design, build and maintain front end of websites * Meet with clients to determine scope of projects * Scope, Wire Framing and Full Layout mockups * Utilize UX principles to ensure ease of use, and effective content delivery * Manage multiple projects simultaneously * Work as part of a team with PR/Communications Specialists, Marketing Strategists, Graphic Designers, Back End Developers, Project Managers, and Media Buyers. Our work prior to founding Road Media Group has been recognized with dozens of industry awards for top quality in the field.

Reporting to the Director of Marketing and Public Relations, the Public Relations (PR) Strategist will work with a team of creatives, digital marketing specialists, designers, developers and accounts team to devise PR strategies, campaigns, and tactics. This role has a very high degree of creative freedom and visibility, and it requires abilities in multiple areas, including social media marketing, PR, event planning, thought leadership, content creation, and relationship management. Work with the creative team, nurture relationships with influencers, and produce effective campaigns Provide strategic guidance on identifying and engaging with media, analysts, and influencers Advise on media budgets and negotiate media ad buys Provide creative input on brand-level content related to client's messaging Collaborate with company leaders, marketing teammates, and other key stakeholders on key projects each quarter. Requirements: BA/BS or equivalent working experience in communications, marketing, or public relations Previous experience in public relations, corporate communications, content marketing, digital marketing, or relationship management. Road Media Group is a full-service agency offering industry-leading digital advertising, brand strategy, design, email marketing, public relations, and more.

Reporting to the Director of Marketing and Public Relations, the Marketing Strategist will work with a team of creatives, digital marketing specialists, designers, developers and accounts team to devise marketing strategies, campaigns, and tactics. You'll join a collaborative and results-oriented team to help shape our clients marketing campaigns. In the role, you'll sharpen your analytical chops and improve our client's ROI by planning & buying optimized digital and traditional marketing campaigns. Skilled in creating, editing, and promoting written and visual content. -- Road Media Group is a full-service agency offering industry-leading digital advertising, brand strategy, design, email marketing, public relations, and more.