Senior Advertising Strategist (On Site - Washington, DC)
The ideal candidate will have experience managing paid digital ads, be well-versed in online and social media communications, and ideally will have experience in agency, political, or public affairs settings. In this role, you will collaborate with the digital advertising team and client teams to manage and execute digital advertising campaigns across platforms such as Facebook, Twitter, Instagram, Pinterest, LinkedIn, Lockerdome, Care2, and other programmatic ad platforms. Our firm is committed to high quality, personal service and we specialize in strategic public affairs communications, reputation management, business and consumer public relations, and interactive digital communications. 2-4 years of hands on keyboard advertising experience in the context of online campaignsBasic familiarity of the Facebook/Instagram Advertising Platform and the Google Ads platform and their native measurement solutionsBasic familiarity with LinkedIn Advertising, Twitter Advertising, and other “tier two” bid-based/performance media platforms preferredExperience reporting on paid/owned/earned social mediaExperience executing ad campaigns with different goals, including acquisition, fundraising, and persuasionFamiliarity with Microsoft Office, browser plug-ins, and third-party analytics/measurement tools in addition to each platform’s native measurement solutionsSuperior communication skills: be comfortable in managing and handling internal and external communications with grace and easeExtreme attention to detail and strong writing skills are requiredAbility to set advertising goals for campaigns and drive toward themAbility to work both independently and as a collaborative teamProven ability to develop creative, strategic digital solutions to communications challenges Experience working on a fast-paced team with multiple projects happening at the same timeBonus Points: Collaborative, mission-driven team environment Exposure to high-impact work across public affairs, communications, and digital Competitive compensation and benefits Hybrid work model with flexibility- this role will be required to adhere to our hybrid work policy which requires employees to work in-person from our HQ located in downtown DC on Mondays, Wednesdays, and ThursdaysSalary range for this role is 68,000 to 79,000 USD annually.