Creative Operations Manager - Marketing - Lakeland
Required Qualifications Bachelor’s degree in Marketing, Advertising, or Communications field, or equivalent experience5 years’ experience as a Project Manager or Account Leadership position in a creative, marketing, or advertising department or agencyThorough knowledge of creative processes, timelines, and workload impactsStrong knowledge of creative associate resources’ skill sets, capabilities, and capacityKnowledge of external creative resources and their expertise and capabilities (e.g., advertising agencies, design firms, production suppliers)Knowledge of Publix marketing objectives, brand identity standards, positioning statements, and corporate strategyKnowledge of communication channels including television, radio, environmental signage, point of purchase, out of home, digital video, social media, email, and webKnowledge of current creative trends in the retail industry relative to each of the design/creative disciplinesExceptional project management skillsKnowledge of training and development methods and best practices for creative individualsKnowledge of all phases of the creative development process (concept, copywriting, layout, execution)Knowledge of creative and/or marketing departments organizational structure, roles and responsibilities, and associated work processesAnalytical skillsBudget management skillsHuman resource management skillsStrategic planning skillsAbility to collaborate effectivelyStrong leadership and mentoring skillsAbility to understand creative peoplePersuasion/negotiation skillsExceptional verbal and written communication skillsStrong presentation skillsAbility to be flexible and respond to quickly changing priorities on short noticeMac OSMicrosoft Office (Word, Excel, PowerPoint)Marketing resource management systemsAdobe Creative SuiteDigital Asset Management system Preferred Qualifications Master’s Degree in Business, Marketing, Advertising, or Communications field, or equivalent experience7 years’ experience as a Project Manager or Account Leadership position in a creative, marketing, or advertising department or agency Marketing Skills: Adobe Creative Suite, Advertising, Advertising Agencies, Analysis Skills, Best Practices, Brand Marketing (Branding), Budget Management, Business Strategy, Communication Skills, Copy Writing, Digital Asset Management, Digital Video, Human Resources Management, Leadership, Mac Operating System, Marketing, Marketing Objectives, Mentoring, Microsoft Excel, Microsoft Office, Microsoft PowerPoint, Microsoft Word, Negotiation Skills, Operations Management, Persuasion Skills, Presentation/Verbal Skills, Project/Program Management, Resource Management, Retail, Social Media, Strategic Planning, Team Player, Television Broadcasting, Training/Teaching, Trend Analysis, Writing Skills Publix