Pinckney Hugo Group, LLC

Digital Media Buyer , Media Department We're looking for a talented Media Buyer to join our growing Media Team at PHG! As a Media Buyer, you'll be responsible for building, managing, optimizing, and reporting on digital media campaigns across multiple client accounts. To be successful in this role, you should have a strong understanding of the digital media landscape and hands-on experience buying media across platforms including Google, Paid Social, and Programmatic. We are committed to creating a diverse environment and team, and aspire to better reflect the brands and people we serve. We'll empower you to work on amazing brands with incredible teams, all while giving you the space you need to make this time whatever you want it to be.

Position: Hybrid Retail Media Buyer for National CPG Brands Location: City of Syracuse A marketing agency is seeking a Retail Media Buyer to support national CPG clients and execute retail media campaigns across various platforms. This hybrid position facilitates close collaboration with marketing teams to develop comprehensive strategies via onsite and offsite media. Ideal candidates will have 3+ years of experience in digital media buying and a strong understanding of retail platforms. A competitive salary range of $65,000 to $80,000 is being offered based on experience and skills. #J-18808-Ljbffr

Overview Shopper Marketing Strategist, Account Services Department (This position will be based out of our Syracuse, New York or Rochester, New York offices, or Remote) We are looking for a talented Shopper Marketing Strategist to join our growing team at PHG! Responsibilities Oversee shopper marketing programs for agency clients, including couponing, in-store, retailer-specific partnerships, and other relevant in-store and digital shopper platforms Manage program budgets, performance, optimizations and reporting Collaborate with internal agency teams across departments to support holistic planning for each campaign or program Utilize data from historical programs, platform & industry benchmarks, and ongoing campaigns to best analyze performance and make strategic recommendations Interface with client for strategy or report presentations, as needed Maintain agency POVs on shopper programs, platforms and state of the industry Qualifications Strong understanding of shopper marketing campaigns, platforms and industry landscape Strong understanding of Retail Media Networks (RMN) 3+ years of experience directly managing shopper marketing programs Bachelor’s degree in shopper marketing, advertising, marketing, media, business or related degree Outstanding organizational skills Strong detail management Excellent written and verbal communications ability Ability to work independently and as part of a team is a must Ability to analyze and solve problems Why We\'re Hiring The short answer? Our Hiring Philosophy At Pinckney Hugo Group, we believe that diversity improves our agency and helps us to better serve our clients by offering different views, perspectives and experiences. We are committed to creating a diverse environment and team, and aspire to better reflect the brands and people we serve. We\'ll empower you to work on amazing brands with incredible teams, all while giving you the space you need to make this time whatever you want it to be.

Basic understanding of staffing & scoping requirements to develop estimates/SOWs to be reviewed by team lead. 1+ years of relevant experience Bachelor’s degree in advertising, marketing, business or related degree required CPG experience is preferred Strong understanding of advertising and marketing disciplines, advertising and sales promotion programs, media advertising, direct mail, trade shows, public relations, point-of-purchase and online advertising strategies Computer proficiency including word processing, data entry, spreadsheets and generating reports using standard software applications Ability to communicate effectively, both orally and in writing Ability to read, write, analyze and interpret general business periodicals and professional journals Ability to write reports and business correspondence Ability to effectively present information and respond to questions from groups of managers, clients, customers and the general public Ability to analyze and solve problems Excellent organizational skills Excellent attention to detail Ability to work independently and as part of a team is a must WHY WE'RE HIRING? And we're just that — a team. We are committed to creating a diverse environment and team and aspire to better reflect the brands and people we serve. We'd like to know more about you and why you're interested in PHG.

A leading marketing agency is seeking a Senior Buyer for their Retail Media Network, located in New York or remote. In this role, you will manage digital media campaigns across top retail platforms, analyze performance metrics, and collaborate with various teams to optimize advertising strategies for CPG clients. Applicants should have over 6 years of media buying experience with a strong understanding of retail media. Competitive salary from $85,000 to $105,000 annually, along with comprehensive benefits.