Phigenics

Location: Fayetteville, AR Own execution and optimization of assigned demand channels (email, webinars, website conversion, digital campaigns) Analyze channel performance and implement testing and optimization plans Partner with Sales and Marketing to improve lead quality and conversion rates Support campaign planning and execution for integrated demand initiatives Maintain accurate data, reporting, and performance insights for assigned programs Required Qualifications Bachelor's degree in Marketing, Business, or a related field3–6 years of experience in B2B demand generation, digital marketing, or growth roles Proven ability to optimize campaigns and improve conversion metrics Proficiency with marketing automation and CRM tools (HubSpot required) Strong analytical skills and comfort working with performance data Excellent collaboration and communication skills Experience using AI tools in the workplace to improve content quality, streamline workflows, and optimize execution efficiency across marketing operations and communications Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job.

Phigenics in Fayetteville, NC is seeking a Marketing Operations & Communications Manager to oversee campaign orchestration and creative execution. This role will act as a coordination hub between Brand, Demand Generation, Sales, and partners, ensuring timely and effective marketing initiatives. The ideal candidate will have a Bachelor's degree and at least 4 years of B2B marketing experience, along with strong project management skills and familiarity with HubSpot. #J-18808-Ljbffr

This role ensures all marketing initiatives are delivered on time, on brand, and at scale, serving as the coordination hub between Brand, Demand Generation, Sales, and external partners. Act as the operational bridge between Brand, Demand Gen, Sales, and external partners 4+ years of experience in B2B marketing operations, communications, or campaign execution Experience using AI tools in the workplace to improve content quality, streamline workflows, and optimize execution efficiency across marketing operations and communications Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job.

Key Responsibilities Own campaign calendars, execution plans, and cross‑functional coordination Act as the operational bridge between Brand, Demand Gen, Sales, and external partners Establish workflows, standards, and documentation to support scalable execution Identify execution gaps and proactively improve marketing processes Manage the development of content through close work with product managers and external creative partners. Required Qualifications Bachelor’s degree in Marketing, Business, or a related field 4+ years of experience in B2B marketing operations, communications, or campaign execution Experience managing creative workflows, asset delivery, and timelines Working knowledge of CMS platforms, digital publishing tools, and HubSpot Strong project management, prioritization, and written communication skills Experience using AI tools in the workplace to improve content quality, streamline workflows, and optimize execution efficiency across marketing operations and communications Preferred Qualifications Experience supporting or enforcing brand standards across channels Familiarity with marketing analytics and execution‑level reporting Experience coordinating vendors, agencies, or freelancers Core Competencies Strategic planning and tactical execution Operational leadership without people management Process design and optimization Brand stewardship Cross‑functional collaboration Adaptability and initiative Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Phigenics LLC is an Equal Opportunity Employer that does not discriminate based on actual or perceived race, creed, color, religion, alien status, age, or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, arrest record, or any other characteristic protected by applicable federal, state, or local laws. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

The Digital Marketing Manager executes and optimizes key demand channels, serving as the bridge between hands‑on campaign execution and strategic demand leadership. This role owns performance optimization within assigned channels and drives pipeline outcomes. Own execution and optimization of assigned demand channels (email, webinars, website conversion, digital campaigns) Partner with Sales and Marketing to improve lead quality and conversion rates Excellent collaboration and communication skills Experience using AI tools in the workplace to improve content quality, streamline workflows, and optimize execution efficiency across marketing operations and communications