Omnicom Media

Position: Retail Media Performance Specialist Omnicom Media seeks a senior Retail Paid Search Lead to plan, create, optimize and measure retailer paid search activation activities for clients across eRetailer sites and networks. You will work with internal and client teams to deliver connected commerce capabilities and manage campaigns to meet diverse performance goals.Qualifications include 3–5 years in retail paid search on Amazon Sponsored Ads and other platforms, strong budgeting skills, and the ability to guide junior staff.As a Retail Media Performance Specialist, you will play an important part at Omnicom Media in WI, United States.Join us at Omnicom Media as our next Retail Media Performance Specialist in WI, United States.We are currently recruiting a Retail Media Performance Specialist for our team in WI, United States.

Job DescriptionPlan, create, optimize, and measure retailer paid search activation activities for clients on eRetailer sites and other platforms.Agency: Omnicom MediaJob Function: MediaJob Subfunction: Performance MediaResponsibilitiesPlan, create, optimize, and measure retailer paid search activation activities for clients on eRetailer sites and networks including Amazon, Walmart, Instacart, Kroger, Criteo, CitrusAds, and others.Partner with internal and client teams to provide best‑in‑class connected commerce capabilities (retail media, shopper marketing, operations, content, analytics, etc. ).Manage campaigns to meet and exceed a wide range of specified performance goals such as advertising efficiency, profitability, growth, new product launches, and more.Ensure client budgets are properly paced, met, and not exceeded.Remain at the forefront of the retail media industry, helping to define best practices, identify new opportunities, and actively contribute to the body of knowledge and expertise across the company.Help guide development of retailer paid search services and drive growth of this practice, partnering with business development and account teams to pitch and win new business.Support various teams with proactive thought leadership and content to help internal training and capability development.Manage and mentor several junior staff members.QualificationsAt least 3‑5 years of retail paid search experience in Amazon Sponsored Ads and other retail search platforms.Demonstrable expertise across all aspects of retailer paid search with the ability to set up and run campaigns with little supervision.Skilled at planning and managing enterprise‑level client engagements and budgets.Experience with tech providers such as Pacvue, Skai, Helium10, MerchantWords, Jungle Scout, or Analytic Index.Proven track record of flawless execution, driving growth, client retention, and exceeding stakeholder expectations.Ability to engage with clients in campaign strategy setting discussions, weekly performance calls, and campaign reviews.Clear and concise communicator capable of presenting compelling performance narratives across a wide set of data.Deep understanding of retail readiness and additional paid and organic drivers of success (operations, promotions, content, programmatic, off‑platform media, etc. ).Ability to write a campaign strategy document and a campaign review document.Ideal candidate can operate at a high level as an individual contributor and is ready to lead a team in the near future.Able to work in an agile environment and comfortable dealing with ambiguity.Team player, curious, ambitious.Must maintain extreme confidentiality regarding all sensitive information.Bonus Experience (Nice to Have)Working knowledge of programmatic retail media (Amazon DSP, Walmart DSP, Kroger/KPM PMP, Target/Roundel, TTD, etc.) and ability to communicate the value of a full‑funnel media approach to clients.Hands‑on experience with planning, creating, managing, and measuring programmatic retail media campaigns.Understanding of how to plan and measure off‑platform media activations driving to eRetailer sites.Experience with planning and executing shopper marketing programs or coordinating with shopper marketing teams.Working or advanced knowledge of Amazon Marketing Cloud and other data clean rooms.Salary: New York: $50,000.00 - $95,000.00Equal Employment Opportunity StatementIt is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.#J-18808-Ljbffr

5+ years of experience in marketing or digital analytics, primarily website performanceStrong knowledge of digital marketing technologies, including ad servers, site-traffic partners, ad verification, etc.Strong understanding of paid media landscape and being able to articulate a clear POV of how different media channels can be used effectively to tell a data-oriented storyAbility to communicate complex concepts at varying levels (from superficial to detailed) to suit the audienceMediabrands does not require candidates to have a college degree The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. The job description will be reviewed periodically as duties and responsibilities change with business necessity.

to learn, ask questions, and build your skills in campaign execution and ad operations. Monitor campaign delivery and flag pacing, discrepancy, or implementation issues as needed Pharmaceutical/healthcare media experience is a plus Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do.

This person will be responsible for overseeing campaign execution processes including the traffic and flight of digital media campaigns, proper QA of assets (tags, creative, URLs, and taxonomy), as well as any ongoing updates throughout the life of the campaign (creative updates, URL changes, etc.). As a member of the Ad Ops team, you will play a vital role in ensuring our clients media campaigns run efficiently and collect all specified data points to track the success of each campaign. Hands on keyboard experience with Ad-Servers (Google Campaign Manager) and Mediaocean (Prisma)Interest in the principles of advertising, marketing and mediaAnalytical thinking with a competency in mathematical conceptsWorks well in a team environmentProficient in Microsoft Office, particularly Excel and PowerPointAbility to learn media tools and softwareAbility to write clearly and concisely, as well as communicate and interact professionally )Ensure correct and on-time execution of digital trafficking, tagging, and QA workflow across multiple campaignsTroubleshoot issues with ad tagging and data with oversight from Senior Associate and SupervisorMaintain clear day-to-day communication with internal leads on status and timeline itemsOversee ad trafficking and data input procedures to support the standardization of digital data sets powering automated processes such as business intelligence, spend aggregation and performance reportingDevelop working knowledge in digital marketing technologies relevant to client account, including Ad-Servers (Google Campaign Manager), Mediaocean (Prisma), rich media vendors, web analytics tools, and brand safety and verification partnersContribute to other technology and operations projects as assigned by Supervisor or Associate Director Compensation Range: $34,000 - $60,000.