National Marketing & Advertising Agency

Responsibilities include direct oversight of all AdTech and activity for programmatic buying including Search, Display, and Social Media and will serve as the primary liaison between Media Planning, Ad-Ops, Analytics and Buying to ensure flawless campaign delivery, measurability and performance. Additionally, this role will be responsible for managing the company’s data partnerships and overall audience development process that ensures precision targeting to Refuel’s specialized audience focus. Achieving success in this role will be determined by your ability to move the organization forward via flawless campaign workflows, performance, and team management to affect cross-departmental efficiencies and efficacy improvements. The ideal candidate is a leader in this field with a ‘can do’ attitude, team spirit, well organized, detail oriented, proactive, & able to multitask in a fast-paced environment. Possible intermittent travel.Possible sales support and/or client facing communication.The applicant selected for this position may be required to successfully complete a background check.

Job Summary: This person plays a key role in supporting digital media measurement, reporting, and performance analysis across integrated media accounts. This role is ideal for someone with strong analytical and technical skills who enjoys transforming campaign data into actionable business insights and is comfortable delivering compelling client facing presentations and reporting. Develop and maintain measurement frameworks tied to client KPIs and business goalsAnalyze and integrate data across digital, offline, CRM, and media platformsAbility to translate media performance into business outcomesBuild dashboards and automate reporting using Looker Studio, Tableau, SQL, and GA4Support forecasting, attribution, and Marketing Mix Modeling (MMM) initiativesLead A/B testing and optimization analysis across media campaignsTranslate complex data into client-ready insights and presentationsMaintain data governance, taxonomy consistency, and reporting accuracyPartner with media, strategy, and analytics teams to improve campaign performanceMentor junior analysts and support QA/process improvement initiatives Proactive, highly organized, and detail-oriented self-starter with strong project and workflow management skills.Effective at building relationships and coordinating work across teams and organizational levels.Strong time management skills with the ability to handle multiple priorities, deadlines, and follow-ups in a fast-paced environment.Skilled in setting expectations, driving accountability, and maintaining clear stakeholder communication.Ability to multi-task across multiple projects, accounts and stakeholdersExperience with project management systems is a plusExcellent organization and communication and skillsSuperior interpersonal, verbal, and written communication skills, including meeting facilitation, agenda preparation, and status reporting.Strong analytical skills with the ability to review reporting, validate data, identify trends, and surface risks or process improvement opportunities.Team player with a solid understanding of campaign, media planning, and buying processes.

This position is ideal for someone with a track record of managing vendors or strategic delivery partners in fast-paced, cross-functional environments. Manage day-to-day relationships with strategic external partners delivering media and marketing services.Oversee delivery across services, including:Content developmentSEO strategy and implementationWebsite development and maintenanceCreative servicesDigital campaign supportOther outsourced marketing or media deliverablesEnsure partner deliverables support client objectives and meet internal standards for quality, timelines, and budget.Track execution progress and proactively surface risks, delays, and quality concerns.Hold partners accountable to deadlines, scope, and service-level expectations. Coordinate multiple concurrent client projects across internal teams and external partner channels.Develop and manage timelines, project plans, status trackers, and delivery calendars.Lead kickoffs, recurring status meetings, and follow-up communications to keep workstreams on track.Confirm briefs, assets, approvals, and requirements are clearly documented and communicated to partners.Drive operational consistency across partner engagements and identify opportunities to improve execution efficiency.Quality Assurance & Performance Oversight: Help define scopes of work, delivery processes, and execution expectations for external partners.Maintain well-organized project documentation, partner records, status reporting, and post-project learnings.Support partner onboarding, workflow documentation, and process improvements as the organization scales. · Experience in agency, media, or marketing services environments.