Kavaliro

Lead the planning, execution, and optimization of multi-channel marketing campaigns designed to enhance brand visibility, support Member engagement, and drive business growth. Collaborate with the Market Data Analytics team to develop strategies for tracking conversions, leveraging data for informed decision-making, and targeting marketing efforts to achieve superior results. Build and maintain strong relationships with key stakeholders, including internal teams, external agencies, and vendors, to ensure alignment and successful execution of marketing initiatives Person will partner with creative, digital, analytics, compliance, PR to project manage the campaigns. Responsible for a variety of quality control, proofreading tasks, and other marketing support as requested. Work with media agencies, digital partners as well as work on traditional media such as bill boards and newspapers.

Kavaliro is seeking a Marketing Specialist II (Media Buyer, Multi-Channel) for an onsite role in Santa Rosa, CA. The 3-month assignment focuses on planning, executing, and optimizing multi-channel campaigns to boost brand visibility and member engagement. You will work with the Marketing Manager and cross-functional teams to deliver data-driven marketing solutions. Ideal candidates have 4+ years of marketing experience, with strong skills in digital and traditional media, copywriting, and

Marketing: • Stakeholder Relationships: Build and maintain strong relationships with key stakeholders, including internal teams, external agencies, and vendors, to ensure alignment and successful execution of marketing initiatives. 4+ years of experience and knowledge of current marketing techniques and practices and marketing campaign management. Ability to effectively plan and execute multi-step campaigns, projects, and events. Strong team player with the ability to establish and maintain effective working relationships with a diverse group of people.

Lead the planning, execution, and optimization of multi-channel marketing campaigns designed to enhance brand visibility, support Member engagement, and drive business growth. Working closely with stakeholders, agencies, and in-house and external resources to develop compelling marketing materials, execute campaigns, and monitor/report results. Stakeholder Relationships: Build and maintain strong relationships with key stakeholders, including internal teams, external agencies, and vendors, to ensure alignment and successful execution of marketing initiatives Person will partner with creative, digital, analytics, compliance, PR to project manage the campaigns. Department Support: Responsible for a variety of quality control, proofreading tasks, and other marketing support as requested. Work with media agencies, digital partners as well as work on traditional media such as bill boards and newspapers.

Bank’s marketing consultants play a significant role in developing marketing materials, and that relationship requires effective and efficient coordination by the Marketing Manager. Ensures compliance within all Bank policies and procedures, as well as all applicable state and federal banking regulations. ESSENTIAL DUTIES AND RESPONSIBILITIES INCLUDE THE FOLLOWING: Managing all members of the marketing department to ensure the objectives of the department are met, including assigning projects/tasks, providing mentoring and guidance, tracking progress toward completion, and holding staff accountable for their actions Reviewing and approving timecards as necessary and managing time off for staff General objects of the marketing department falling under the responsibility of this position include the following Track all marketing initiatives to ensure the department objectives are met and marketing materials are delivered timely Coordinate with consultants to develop collateral materials including advertisements, flyers, brochures, event-specific materials, promotional gifts/giveaways, bank letterhead, business cards, etc. In coordination with marketing consultants, update content on the Bank’s website, internet marketing, and social media, including branding, social media incorporation, all content and copy accuracy for Bank and community levels Develop, implement, and manage the social media strategy to align with the company’s strategic goals and ensure new content is regularly posted on social media to promote brand awareness Define the most important KPIs and measure the success of marketing initiatives Incorporate CRA (Community Reinvestment Act) opportunities into the Bank’s marketing strategies wherever possible Serve as the day-to-day point of contact for outside vendors and internal management members related to advertising and media Help plan and attend internal and external events to ensure proper bank representation Keep informed of developments in the fields of marketing, communications and public relations and use this information to help the Bank operate with initiative and innovation Work with senior management, branch staff and others to develop and maintain a strategic perspective, based on marketplace, bank direction, and programs and services Minimum of 10 hours CRA volunteer hours per year. This is compensable time and mileage is reimbursed Other duties may be assigned QUALIFICATIONS: Bachelor’s degree in communications, marketing, public relations, advertising or related field, or equivalent experience Minimum 5+ years of hands-on digital communications/marketing experience required (including social media, website, online communication design/development, copywriting) Highly proficient in social media outlets including, but not limited to, LinkedIn, Facebook and Instagram Proficiency with Microsoft Office products required Proficiency in Adobe Design Standard Software and other technical software Effective interpersonal, verbal, and exceptional written communication skills Strong project management skills, well-organized, with an excellent eye for detail Self-directed and able to work with minimal supervision Have an excellent ability to prioritize and work on multiple projects and tasks in a fast-paced environment to successfully meet deadlines Ability to travel to various locations Kavaliro provides Equal Employment Opportunities to all employees and applicants.

Lead the planning, execution, and optimization of multi-channel marketing campaigns designed to enhance brand visibility, support Member engagement, and drive business growth. Collaborate with the Market Data Analytics team to develop strategies for tracking conversions, leveraging data for informed decision-making, and targeting marketing efforts to achieve superior results. Brand Management Responsible for a variety of quality control, proofreading tasks, and other marketing support as requested. Work with media agencies, digital partners as well as work on traditional media such as bill boards and newspapers.

Job Description The Marketing Manager is Responsible for coordination of all the Bank's marketing strategies: branding, social media, digital presence, website, marketing materials, and public relations activities, both external and internal. This position requires that the individual work in office, independently, and with minimal supervision. ESSENTIAL DUTIES AND RESPONSIBILITIES INCLUDE THE FOLLOWING: Managing all members of the marketing department to ensure the objectives of the department are met, including assigning projects/tasks, providing mentoring and guidance, tracking progress toward completion, and holding staff accountable for their actions Reviewing and approving timecards as necessary and managing time off for staff General objects of the marketing department falling under the responsibility of this position include the following Track all marketing initiatives to ensure the department objectives are met and marketing materials are delivered timely Coordinate with consultants to develop collateral materials including advertisements, flyers, brochures, event-specific materials, promotional gifts/giveaways, bank letterhead, business cards, etc. In coordination with marketing consultants, update content on the Bank's website, internet marketing, and social media, including branding, social media incorporation, all content and copy accuracy for Bank and community levels Develop, implement, and manage the social media strategy to align with the company's strategic goals and ensure new content is regularly posted on social media to promote brand awareness Define the most important KPIs and measure the success of marketing initiatives Incorporate CRA (Community Reinvestment Act) opportunities into the Bank's marketing strategies wherever possible Serve as the day-to-day point of contact for outside vendors and internal management members related to advertising and media Help plan and attend internal and external events to ensure proper bank representation Keep informed of developments in the fields of marketing, communications and public relations and use this information to help the Bank operate with initiative and innovation Work with senior management, branch staff and others to develop and maintain a strategic perspective, based on marketplace, bank direction, and programs and services Minimum of 10 hours CRA volunteer hours per year.

Kavaliro is actively seeking a Temporary Marketing Specialist II in Santa Rosa, CA. This role will play a vital part in driving marketing initiatives and enhancing brand visibility through execution of multi-channel campaigns. The ideal candidate should have over 4 years of experience in marketing management, be familiar with online and offline marketing channels, and possess strong communication and teamwork skills. The position emphasizes a member-focused approach and collaboration with various teams. #J-18808-Ljbffr

Kavaliro is seeking a Temporary Marketing Specialist II to lead marketing initiatives and enhance brand visibility in Santa Rosa, California. This role involves developing and executing innovative marketing campaigns, collaborating with cross-functional teams, and analyzing performance metrics for continuous improvement. The ideal candidate will have over 4 years of experience in marketing, proficiency in tools like SalesForce Marketing Cloud, and strong communication skills. This position offers an opportunity to play a crucial role in driving business growth and improving member engagement. #J-18808-Ljbffr

Position: Contract Marketing Campaign Lead Kavaliro is actively seeking a Temporary Marketing Specialist II in Santa Rosa, CA. This role will play a vital part in driving marketing initiatives and enhancing brand visibility through execution of multi-channel campaigns.The ideal candidate should have over 4 years of experience in marketing management, be familiar with online and offline marketing channels, and possess strong communication and teamwork skills. The position emphasizes a member-focused approach and collaboration with various teams.#J-18808-Ljbffr

Marketing: • Stakeholder Relationships: Build and maintain strong relationships with key stakeholders, including internal teams, external agencies, and vendors, to ensure alignment and successful execution of marketing initiatives. 4+ years of experience and knowledge of current marketing techniques and practices and marketing campaign management. Ability to effectively plan and execute multi-step campaigns, projects, and events. Strong team player with the ability to establish and maintain effective working relationships with a diverse group of people.