Senior Advertising Strategist – On Site
• Collaborate with internal teams and client teams to develop and execute paid social media and paid search strategies.• Launch, manage, optimize, and report on campaigns across Facebook/Instagram, Google, Bing, and other advertising platforms.• Execute acquisition and activation ads, education and persuasion ads, online fundraising, and social media promotion.• Report on performance and analyze data to determine results and actionable learnings.• Represent the department in client meetings and conference calls.• Participate in new business proposals and presentations.• Keep up-to-date on industry trends and apply them to client initiatives.Requirements 2–4 years of hands-on-keyboard advertising experience in online campaignsBasic familiarity with Facebook/Instagram Advertising Platform and Google Ads platform, including native measurement solutionsBasic familiarity with LinkedIn Advertising, Twitter Advertising, and other tier‑two bid‑based/performance media platforms preferredExperience reporting on paid, owned, and earned social mediaExperience executing campaigns for acquisition, fundraising, and persuasion goalsFamiliarity with Microsoft Office, browser plug‑ins, third‑party analytics/measurement tools, and platform‑native measurement solutionsSuperior communication skills and comfort handling internal and external communicationsExtreme attention to detail and strong writing skillsAbility to set advertising goals and drive campaigns toward themAbility to work independently and collaborativelyProven ability to develop creative, strategic digital solutions to communications challengesExperience working on a fast‑paced team with multiple simultaneous projectsExperience in public affairs/advocacy setting is a plusBasic HTML is a plusMust be authorized to work in the U.S. without visa sponsorship now or in the futureCore Competencies Demonstrates expertise in developing and executing paid social media and search strategies across multiple platforms, with a strong focus on campaign optimization and performance analysis. Proven ability to communicate effectively with clients and internal teams while managing multiple projects in a fast‑paced environment.Highest-signal resume keywords Paid Social Media StrategyGoogle Ads ManagementFacebook/Instagram AdvertisingCampaign Performance AnalysisCommunication SkillsATS Optimization Keywords Hard Skills Online Campaign ManagementAcquisition AdvertisingFundraising AdvertisingPersuasion AdvertisingBasic HTMLSoft Skills Attention to DetailStrong Writing SkillsCollaborative Work StyleIndependent Work AbilityIndustry Keywords Public AffairsAdvocacySocial Media PromotionPerformance Media PlatformsTools & Technologies Microsoft OfficeThird‑Party Analytics ToolsPlatform‑Native Measurement SolutionsBrowser Plug‑Ins#J-18808-Ljbffr