Integrated Resources, Inc ( IRI )

The Marketing Manager, Media is responsible for leading media strategy, planning, execution oversight, and budget management across the AZO and Estroven brands within i-Health. The position owns day-to-day media strategy consultation, annual planning development, agency performance management, and execution readiness for major campaign launches and business priorities. Lead detailed review and evaluation of media agency annual plans.Analyze media strategies, channel recommendations, investment levels, audience approaches, and expected business outcomes.Provide strategic feedback and recommendations to improve plan effectiveness and alignment with organizational goals.Partner with Brand and Marketing Leadership to identify opportunities for media investment optimization and achievement of 2027 business objectives.Support development of integrated media plans that balance brand-building and business-driving priorities. Lead planning and execution activities required to launch Q1 media programs, with a particular focus on January activation readiness.Beginning in late October and early November, coordinate strategic planning and operational execution across media, influencer, content, and agency partners.Ensure all campaign assets, media placements, budgets, timelines, and stakeholder approvals are completed in advance of launch deadlines.Monitor launch execution and proactively identify risks, opportunities, and optimization strategies.Facilitate successful integration of media, influencer, and content initiatives to maximize campaign effectiveness. Bachelor's degree in Marketing, Advertising, Communications, Business, or related field.7+ years of experience in media strategy, media planning, integrated marketing, or related functions.Strong understanding of national media, digital media, retail media, influencer marketing, and media budgeting processes.Experience managing agency relationships and evaluating media recommendations.Demonstrated ability to influence cross-functional stakeholders and senior leadership.Strong analytical skills with experience translating performance data into strategic recommendations.Excellent project management, communication, and organizational skills.Experience managing multi-million-dollar media budgets preferred.

Title: Digital Marketing Coordinator Location: Salinas, CA 93901 (Onsite: 5 days onsite per week) Job Duration: 3 months (High Possibility of extension) We’re hiring a Digital Marketing Coordinator to support digital campaigns and content execution for a leading healthcare organization, based in Salinas, CA. 2–5 years of experience in digital marketing, social media, or content coordination Hands-on experience managing social media accounts and content calendars Experience updating website content (WordPress, CMS tools, or similar) Strong writing and communication skills Familiarity with analytics tools (Google Analytics or similar) Experience with email marketing tools (Mailchimp, HubSpot, or similar) Nice to Have: #DigitalMarketing #MarketingJobs #SocialMediaJobs #ContentMarketing #HealthcareJobs #SalinasJobs #MarketingCareers

Job Title: Digital Marketing Coordinator Location: Salinas, CA 93901 (Onsite) Duration: 03+ months contract (Possible extension) The Digital Marketing Coordinator is responsible for recommending, creating and executing digital communications strategies, campaigns and messaging for Client Health system.The coordinator will guide digital projects from start to finish, and manage the digital components of projects, including but not limited to websites, Client Health system intranet, social media and email marketing.The Digital Marketing Coordinator will provide support to the Director of Marketing and Communications as needed. Education:Required Education: -Bachelor's Degree in related field.

Job Summary: The Digital Marketing Coordinator is responsible for recommending, creating and executing digital communications strategies, campaigns and messaging for *** (SVMHS). The coordinator will guide digital projects from start to finish, and manage the digital components of projects, including but not limited to websites, SVMHS intranet, social media and email marketing. Recommend and implement approved changes to the SVMHS website as determined through regular site reviews. -Ensure that all digital messaging is supportive of and consistent with SVMHS marketing strategies. Required Skills & Experience: -A minimum of two (2) years of experience creating and publishing content on public-facing social media, websites and other digital properties preferably in the healthcare field.