The Marketing Specialist will assist in the planning, creation, and reporting of strategic marketing campaigns across various channels for HomeTrust Bank. Responsibilities include managing email and social media campaigns, conducting market research, and collaborating with internal teams and external agencies to promote bank services.
Coordinate with marketing team to determine integrated marketing strategy in alignment with company goals and vision through digital channels including email, web, automation, and CRM. Collaborate on the holistic customer experience strategy with internal partners and other members of the marketing team to ensure all content is optimized and consistent across all platforms and user experiences. Certifications in digital marketing platforms like Google, HubSpot, Microsoft Dynamics, etc...Leadership of teams and vendor management experience. The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned.
Coordinate with marketing team to determine integrated marketing strategy in alignment with company goals and vision through digital channels including email, web, automation, and CRM. Collaborate on the holistic customer experience strategy with internal partners and other members of the marketing team to ensure all content is optimized and consistent across all platforms and user experiences. Job Requirements Certifications in digital marketing platforms like Google, HubSpot, Microsoft Dynamics, etc... As such this job description is not necessarily an exhaustive list of all responsibilities, duties, skills, efforts, requirements or working conditions associated with the job.
The Digital Marketing Manager will oversee the company's digital strategy, marketing operations, and creative direction. This role focuses on driving revenue growth through hands-on execution of email, content, web, automation, and CRM campaigns.