Advertising Executive
cincinnati, Ohio | 1 weeks ago
We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. FOX19 NOW is proud to serve the community on multiple platforms and broadcast some of the most popular programming in the Tri-State, including NFL on FOX, Wheel of Fortune, Jeopardy!, and the FOX prime time schedule.Job Summary/Description: WXIX has an exciting opportunity for a New Business Multimedia Consultant to join our Sales team! This challenging and rewarding position will be responsible for the development of new business partnerships, including local station initiatives and digital advertising sales.Duties/Responsibilities include, but are not limited to:Create a strategic business plan with the manager to meet and exceed all revenue goals and targets on a monthly, quarterly, and annual basis.Develop advertising solutions for new customers that deliver results to their customers.Upsell customers by providing proof of performance and solid results.Work target accounts in the pipeline at all times. Replenish as these accounts emerge.Conduct needs analysis and account reviews to uncover customers' needs.Able to demonstrate product knowledge and value to their customers.Able to explain the benefits of Digital (SEM, SEO, Social, Display) and its integration with TV, in tandem with digital personnel.Effectively negotiate with customers to meet a winning return on investment.Collaborate with Traffic Manager to provide timely and accurate traffic instructions; conduct account maintenance including make-goods posts, and aging/collections.Create and deliver formal written and verbal presentations to clients.Use CRM (Matrix) to manage day-to-day activity, build a pipeline, and ensure execution.Use CRM (Matrix) tool for projections, weekly.Qualifications/Requirements:Excellent communication and customer service skills.Knowledgeable in Microsoft Office suite, such as Excel, PowerPoint, and Word (preferred, not required).Team player who can produce quality results and work with a variety of internal and external personalities.Candidate should be creative, flexible, and able to adapt to industry change.Strong organizational skills and the ability to work effectively in a fast-paced, deadline-driven environment.Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. Improper interference with Gray's employees' ability to perform their job duties may result in discipline up to and including discharge.Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.
Full-Time