The Digital Marketing Product Manager will own the strategy and roadmap for digital marketing products, ensuring alignment with business goals and global priorities. The role involves collaborating with cross-functional teams to drive user-centered design, Agile delivery, and data-informed product enhancements.
Arthrex in Naples, Florida is seeking a Senior Advertising Manager to strategically partner with leadership and cross-functional teams to execute compliant advertising for medical devices. You will lead a high-performing team, ensuring effective messaging that resonates with healthcare professionals and patients. The ideal candidate has 8+ years of progressive experience in advertising, particularly in medical devices, with a transparent understanding of compliance and messaging best practices. Generous benefits include medical insurance, 401(k) matching, and paid time off. #J-18808-Ljbffr
Arthrex in Naples, Florida is seeking a Senior Advertising Manager to strategically partner with leadership and cross-functional teams to execute compliant advertising for medical devices. You will lead a high-performing team, ensuring effective messaging that resonates with healthcare professionals and patients. The ideal candidate has 8+ years of progressive experience in advertising, particularly in medical devices, with a transparent understanding of compliance and messaging best practices. Generous benefits include medical insurance, 401(k) matching, and paid time off. #J-18808-Ljbffr
Requisition ID: 66674 Title:Product Marketing Associate - Imaging & Resection Arthrex, Inc. is a global medical device company and a leader in new product development and medical education. Essential Duties and Responsibilities: Work closely with Product Marketing and Product Management to develop and manage promotional planning and execution for products and brands at Arthrex Work closely with product management to set priorities for promotional focus and efforts in order to best allocate resources to key growth product families Responsible for developing marketing plans that include targeting, value proposition, key messaging, market analysis, competitive analysis, promotional planning, trade show strategy, sales tool development, digital and web strategy and a revenue walk for each product category Develop promotional launch plans for new products including key messaging, photography, videos, marketing materials, sales tools, ads, white papers and trade show strategy for important new products Annually present marketing plans to the leadership team and the Product Management team Lead a monthly review of progress and updates for the Product Management team. Meet regularly with MarComm to discuss priorities and timelines for Imaging & Resection product promotional assets and campaigns Work with Sales Leadership to develop tools and resources to support their efforts on the product lines Provide creative direction on campaigns, marketing materials, sales tools, ads, etc. Work closely with the Imaging & Resection project coordinator to effectively move assets through the review and approval process in the MRM system Travel for training, meetings, and trade shows may be required up to 25% In-office, Naples FL-based position; not remote. Associate Product Marketing Manager requires 1 year of medical device sales and/or marketing and/or product management and/or engineering and/or clinical experience OR a Master’s degree is required.
Arthrex in Naples, Florida is seeking a Senior Advertising Manager to strategically partner with leadership and cross-functional teams to execute compliant advertising for medical devices. You will lead a high-performing team, ensuring effective messaging that resonates with healthcare professionals and patients.The ideal candidate has 8+ years of progressive experience in advertising, particularly in medical devices, with a transparent understanding of compliance and messaging best practices.Generous benefits include medical insurance, 401(k) matching, and paid time off.#J-18808-Ljbffr
Main Objective The Senior Advertising Manager is a strategic partner to executive leadership and cross‑functional teams, including product management, regulatory, and legal—to develop messaging and execute advertising for medical device products, ensuring messages are clear, compelling, and compliant. Essential Duties And Responsibilities Leadership Messaging Apply deep understanding of health care audience segmentation to tailor messaging for clinicians, care teams, decision makers, and patients. Demonstrated success partnering with medical, legal, regulatory, and product teams to deliver compliant health care advertising while maintaining strategic intent and brand voice.
Manager, Advertising Main Objective: The Senior Advertising Manager is a strategic partner to executive leadership and cross-functional teams, including product management, regulatory, and legal—to develop messaging and execute advertising for medical device products, ensuring messages are clear, compelling, and compliant. Essential Duties and Responsibilities: Leadership • Lead and manage advertising team, fostering creativity, innovation, and accountability, and ensuring alignment with business and brand priorities • Own workload planning and resource allocation across the advertising team, balancing capacity, timelines, and priorities across product launches, campaigns, and ongoing initiatives • Establish and model best practices for compliant healthcare and medical device advertising, ensuring consistent standards in messaging quality, regulatory adherence, and execution excellence • Establish and monitor KPIs for all advertising activities; provide executive-level reporting and insights to stakeholders • Provide oversight and recommendations for advertising campaigns and placement Messaging • Collaborate with creative teams and stakeholders to produce compelling advertising content including messaging and visuals • Support messaging needs across disease education, product positioning, procedural adoption, and portfolio growth. • Apply deep understanding of health care audience segmentation to tailor messaging for clinicians, care teams, decision makers, and patients. • Translate complex clinical, technical, and scientific information into clear, compelling, and compliant advertising messages. • Demonstrated success partnering with medical, legal, regulatory, and product teams to deliver compliant health care advertising while maintaining strategic intent and brand voice.
Requisition ID: 66322 Title:Associate Product Marketing Manager, Orthobiologics Arthrex, Inc. is a global medical device company and a leader in new product development and medical education in orthopedics. Essential Duties and Responsibilities: Work closely with the Product Marketing Manager and product team leadership to develop and manage promotional planning and execution for products and brands at Arthrex. Responsible for developing marketing plans that include targeting, value proposition, key messaging, market analysis, competitive analysis, promotional planning, trade show strategy, sales tool development, digital and web strategy and a revenue walk for each product category Develop promotional launch plans for new products including key messaging, photography, videos, marketing materials, sales tools, ads, white papers and trade show strategy for important new products Annually present marketing plans to the leadership team and the Product Management (PM) team Lead a monthly review of progress and updates for the PM team. Meet regularly with MarComm leadership to discuss priorities and timelines for product promotional assets and campaigns Work with Sales Leadership to develop tools and resources to support their efforts on the product lines Provide creative direction on campaigns, marketing materials, sales tools, ads, etc. and review and communicate campaign messaging and strategy regularly with the product managers for key initiatives Work with Health Care Professionals (HCP) consultants to develop promotional ideas, review materials and support educational presentations to include key products and techniques Establish and review marketing analytics to support messaging, product focus, and promotional planning Ability to work with cadavers in a lab setting.
Requisition ID: 66314 Title:Project Manager II- Marketing Main Objective: Marketing PMO team strives to execute on Arthrex’s business objectives with the highest degree of excellence providing capabilities across program and project management, portfolio planning and reporting, marketing strategy and asset recommendations, asset life-cycle management and process continuous improvement. Collaborates with cross-functional senior management and stakeholders such as communications, medical affairs, product management/development to support the marketing strategies and plans securing approvals across the company as needed. Supports development of standard project and program management processes and tools as well as executive reporting of project status, risks and issues 7. Knowledge: Frequent use and general knowledge of industry practices, techniques, and standards. General application of concepts and principles.
Requisition ID: 66040 Title:Sr. Digital Marketing Product Manager- Search and Discoverability Main Objective: Drives a forward-looking SEO and Generative Engine Optimization (GEO) strategy that ensures Arthrex content ranks on traditional search engines and is discoverable across AI-driven platforms. This role combines strategic leadership with hands-on execution, acting as the SEO/GEO portfolio owner, subject matter expert, and cross-functional collaborator. Relationship Management • Build and manage relationships with SEO agencies, technology partners, and internal stakeholders to scale program and maintain operational excellence. • 5+ years of hands-on experience in SEO strategy and execution required, including technical SEO and content optimization, ideally in the health care industry. Machine, Tools, and/or Equipment Skills: Experience working with a wide variety of product management, analytics, search and discoverability, content management, UX research, and collaboration tools.