Ally Financial

Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. The Senior Marketing Specialist - Ad Operations will play a meaningful role in leading all executional aspects of paid digital media campaigns - pertaining to tagging, tracking, audience verification, data capture strategy and overall media technology - to ensure the timely launch and accurate execution of advertising campaigns. At this time, Ally will not sponsor a new applicant for employment authorization for this position. Our Total Rewards program includes industry-leading compensation and benefits plus additional incentives that are designed to meet your needs and those of your family so you can get the most out of your career and your life, including: An individual's position in the range is determined by the specific role, the scope and responsibilities of the role, work experience, education, certification(s), training, and additional qualifications.

The Senior Marketing Specialist - Ad Operations will play a meaningful role in leading all executional aspects of paid digital media campaigns - pertaining to tagging, tracking, audience verification, data capture strategy and overall media technology - to ensure the timely launch and accurate execution of advertising campaigns. The ideal candidate has a passion for the digital media landscape; operates with high attention to detail and process orientation; possesses excellent communication skills; and can conceptualize and collaborate across teams. Hybrid schedule is 3 days in office and 2 days from home. At this time, Ally will not sponsor a new applicant for employment authorization for this position.

The Copywriter is responsible for creating engaging, on-brand content across various paid and owned digital channels. This role involves collaborating with design and marketing teams to develop consumer-focused messaging that drives performance.