ABB Inc.

As the Senior Product Marketing Specialist Indoor Products, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned area to meet business objectives as well as offering deep, technical support to both our customers (OEMs, Panel Builders, Distributors) and your peers in the Product Marketing team. The Sr Product Marketing Specialist brings a unique blend of marketing, sales, and technical product knowledge to the table each day, and makes a large impact on the team around them. 10+ years of experience in MV electrical distribution and industry business Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. Voluntary life and AD&D – 100% employee paid up to maximums

OverviewAt ABB, we help industries run leaner and cleaner—and every person here makes that happen. You'll be empowered to lead, supported to grow, and proud of the impact we create together. This role is responsible for defining and activating strategic marketing programs aligned with ABB Electrification's strategy, positioning ABB as a trusted technology partner. Success in this role requires market insight, strategic thinking, and the ability to translate business strategy into impactful marketing execution and storytelling.For this position, we are open to candidates working Hybrid out of the Cary, NC office or full-remote in the United States.This role is contributing to the Electrification Smart Buildings division in the United States.Key Responsibilities Strategic marketing leadership - Develop segment-specific strategies for the U.S. data center market, translating long-term business priorities into clear go-to-market plans and measurable campaign objectives.Market and competitive intelligence - Deliver data-driven insights on customer needs, technology trends, regulatory factors, and competitor activity to guide strategic decisions and identify emerging opportunities.Integrated marketing execution - Lead cross functional campaign planning and activation, ensuring consistent messaging, strong value propositions, and alignment across digital, events, content, and partner channels.Industry engagement and thought leadership - Elevate ABB's presence in the data center ecosystem through industry participation, speaking engagements, and thought leadership initiatives that strengthen brand positioning.QualificationsBachelor's degree in Business, Marketing, Engineering, or a related field and 12+ years of experience in electrification, power, digital infrastructure, or related industries, including experience in marketing, product management, or sales; or a Master's degree with 10+ years of relevant experience.Experience in the data center or digital infrastructure market (hyperscale, colocation, enterprise, or mission-critical facilities), specifically within the US market.Proven expertise in marketing strategy, market intelligence, customer experience, and campaign development/execution.Demonstrated ability to work effectively across multiple functions and influence without direct authority.Exhibits a high say/do ratio—sets clear commitments and delivers results with consistency and credibility.Strong analytical, communication, and executive-level presentation skills.Ability to travel up to 30% within the U.S.What’s in it for you?More about us: Electrification provides leading electrical distribution and management technologies, solutions and services to electrify the world in a safe, smart and sustainable way. The portfolio includes medium- and low-voltage electrical components, switch gear, digital devices, enclosures, and circuit breakers, among others.

Strategic Marketing Manager, Data CentersSalary: $142,500 to $228,000 annually, eligible for a short-term incentive plan/annual bonus.Location: United States, Massachusetts (Hybrid out of the Cary, NC office or full-remote in the United States).At ABB, we help industries run leaner and cleaner, and every person here makes that happen. This is a cross‑functional role working closely with commercial, product, marketing, strategy, and external industry stakeholders. Success in this role requires market insight, strategic thinking, and the ability to translate business strategy into impactful marketing execution and storytelling.Key Responsibilities Strategic marketing leadership – Develop segment‑specific strategies for the U.S. data center market, translating long‑term business priorities into clear go‑to‑market plans and measurable campaign objectives.Market and competitive intelligence – Deliver data‑driven insights on customer needs, technology trends, regulatory factors, and competitor activity to guide strategic decisions and identify emerging opportunities.Integrated marketing execution – Lead cross‑functional campaign planning and activation, ensuring consistent messaging, strong value propositions, and alignment across digital, events, content, and partner channels.Industry engagement and thought leadership – Elevate ABB’s presence in the data center ecosystem through industry participation, speaking engagements, and thought‑leadership initiatives that strengthen brand positioning.QualificationsBachelor’s degree in Business, Marketing, Engineering, or a related field and 12+ years of experience in electrification, power, digital infrastructure, or related industries, including experience in marketing, product management, or sales; or a Master’s degree with 10+ years of relevant experience.Experience in the data center or digital infrastructure market (hyperscale, colocation, enterprise, or mission‑critical facilities), specifically within the U.S. market.Proven expertise in marketing strategy, market intelligence, customer experience, and campaign development/execution.Demonstrated ability to work effectively across multiple functions and influence without direct authority.Exhibits a high say/do ratio—sets clear commitments and delivers results with consistency and credibility.Strong analytical, communication, and executive‑level presentation skills.Ability to travel up to 30% within the U.S.Benefits SummaryComprehensive medical, dental, vision, and life insurance plans.Short‑term and long‑term disability coverage.401(k) savings plan with company contributions and employee stock acquisition plan.Paid holidays, vacation, and parental leave.Employee assistance program and health advocate resources.Employee discount program.Equal Employment Opportunity – ABB is an Equal Employment Opportunity and affirmative action employer for protected veterans and individuals with disabilities. All qualified applicants will receive consideration for employment without regard to their sex, marital status, citizenship, age, race and ethnicity, or any other characteristic protected by federal and state law. For more information regarding your EEO rights, please visit https://(Use the "Apply for this Job" box below)..Ready to Make an Impact?Apply today or visit to learn more about the impact of our solutions across the globe.#J-18808-Ljbffr

Eligible for short‑term incentive plan / annual bonus.Location: United States, North Carolina.Reporting to: Industries and Channel Marketing Manager.At ABB, we help industries run leaner and cleaner. Empowered to lead and grow. Join us and help run what runs the world.Role: As a Strategic Marketing Manager, Data Center, you will lead market‑driven growth initiatives for the U.S. data center market, defining and activating strategic marketing programs aligned with ABB Electrification’s strategy, positioning ABB as a trusted technology partner. This role supports the Electrification Smart Buildings division in the United States.Key Responsibilities Strategic marketing leadership – develop segment‑specific strategies for the U.S. data center market, translating long‑term business priorities into clear go‑to‑market plans and measurable campaign objectives.Market and competitive intelligence – deliver data‑driven insights on customer needs, technology trends, regulatory factors, and competitor activity to guide strategic decisions and identify emerging opportunities.Integrated marketing execution – lead cross‑functional campaign planning and activation, ensuring consistent messaging, strong value propositions, and alignment across digital, events, content, and partner channels.Industry engagement and thought leadership – elevate ABB’s presence in the data center ecosystem through industry participation, speaking engagements, and thought‑leadership initiatives that strengthen brand positioning.QualificationsBachelor’s degree in Business, Marketing, Engineering, or a related field and 12+ years of experience in electrification, power, digital infrastructure, or related industries, including experience in marketing, product management, or sales; or a Master’s degree with 10+ years of relevant experience.Experience in the data center or digital infrastructure market (hyperscale, colocation, enterprise, or mission‑critical facilities) within the U.S. market.Proven expertise in marketing strategy, market intelligence, customer experience, and campaign development/execution.Demonstrated ability to work effectively across multiple functions and influence without direct authority.Exhibits a high say/do ratio – sets clear commitments and delivers results with consistency and credibility.Strong analytical, communication, and executive‑level presentation skills.Ability to travel up to 30% within the U.S.Benefits SummaryHealth, life & disability benefits; dental and vision coverage; company‑paid life insurance; company‑paid AD&D; voluntary life and AD&D; short‑term disability; long‑term disability with buy‑up options; supplemental benefits; parental leave; employee assistance program; health advocate resources; employee discount program; 401(k) with company contributions; Employee Stock Acquisition Plan.Time Off11 paid holidays; salaried exempt positions receive vacation under a permissive time away policy.Equal Employment OpportunityABB is an Equal Employment Opportunity and affirmative action employer for protected veterans and individuals with disabilities. All qualified applicants receive consideration for employment without regard to sex, marital status, citizenship, age, race, ethnicity, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected veteran status, or any other characteristic protected by federal and state law.

Strategic Marketing Manager, Data Centers$142,500 - $228,000 annually and eligible for a short-term incentive plan/annual bonus.Location: United States, Mississippi.Date posted: May 20, 2026.At ABB , we help industries run leaner and cleaner. We’ll empower you to lead, grow, and make an impact.This position reports to: Industries and Channel Marketing Manager.As a Strategic Marketing Manager, Data Center, you will lead market‑driven growth initiatives for the U.S. Data Center market, defining and activating strategic marketing programs aligned with ABB Electrification’s strategy.The role is open for Hybrid out of the Cary, NC office or full‑remote in the United States and contributes to the Electrification Smart Buildings division.Key Responsibilities Strategic marketing leadership – Develop segment‑specific strategies for the U.S. data center market, translating business priorities into go‑to‑market plans and measurable objectives.Market and competitive intelligence – Deliver data‑driven insights on customer needs, technology trends, regulatory factors, and competitor activity to guide decisions and identify opportunities.Integrated marketing execution – Lead cross‑functional campaign planning and activation, ensuring consistent messaging, strong value propositions, and alignment across digital, events, content, and partner channels.Industry engagement and thought leadership – Elevate ABB’s presence in the data center ecosystem through participation, speaking, and thought‑leadership initiatives.QualificationsBachelor’s degree in Business, Marketing, Engineering, or related field and 12+ years of experience in electrification, power, digital infrastructure, or related industries; or Master’s degree with 10+ years of relevant experience.Experience in the data center or digital infrastructure market (hyperscale, colocation, enterprise, or mission‑critical facilities) within the U.S.Proven expertise in marketing strategy, market intelligence, customer experience, and campaign development/execution.Demonstrated ability to work effectively across functions and influence without direct authority.High sense of ownership: sets clear commitments and delivers results consistently and credibly.Strong analytical, communication, and executive‑level presentation skills.Ability to travel up to 30% within the U.S.Benefits Summary for Eligible US EmployeesHealth: Choice of two medical plans, two dental plans, vision, life insurance, AD&D, and 60% long‑term disability coverage.Retirement: 401(k) with company contributions and Employee Stock Acquisition Plan (ESAP).Time off: 11 paid holidays, flexible vacation policy for salaried exempt positions.Additional benefits: Parental leave up to 6 weeks, employee assistance program, health advocate resources, and employee discount program.Equal Opportunity EmploymentABB is an Equal Employment Opportunity and affirmative action employer for protected Veterans and individuals with Disabilities. All qualified applicants will receive consideration for employment without regard to sex, marital status, citizenship, age, race, or any other characteristic protected by federal and state law.#J-18808-Ljbffr