Jobs in Baton Rouge

165 opportunities in advertising

Programmatic Intern

Lamar Advertising Company

baton-rouge, Louisiana | 2 days ago

Are you looking for an internship opportunity that will offer hands-on experience in a fast-paced professional environment? Who we are: Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. Please take a moment to watch this video (https://www.youtube.com/watch?v=TAKsPd_lIw8) for clarification on why we're asking for this information! By submitting an application, you consent to the use or sharing of this personal information solely for the purpose of consideration for employment by Lamar.

Part-Time Internship

National Ad Campaign Lead (Hybrid)

Ultipro

baton-rouge, Louisiana | 4 days ago

Lamar Advertising – Lamar Corporate Baton Rouge is seeking a National Advertising Campaign Specialist to oversee post-buy activities for national campaigns and coordinate dynamic digital campaigns. You will serve as a liaison among the National Sales team, customers, IT, and local Lamar offices to troubleshoot and resolve lifecycle issues. The role emphasizes scheduling, proof of performance delivery, and campaign compliance, with a strong focus on cross-team collaboration and delivering

Full-Time

Senior Manager, Client Development Ad Sales

Capital One

baton-rouge, Louisiana | 6 days ago

Senior Manager, Client Development Ad Sales - Capital One Ad Solutions (Remote) Capital One Ad Solutions is looking for a Senior Strategic Client Manager to join the Partnerships Team. You'll be responsible for partnering with our top merchants to help them succeed leveraging Capital One Ad Solution's suite of products. In this client-facing role, the team is looking for a highly detail-oriented individual with product, data, sales, and strategic

Full-Time

TV Advertising Account Executive: Drive Revenue

Nexstar Media Group Inc.

baton-rouge, Louisiana | 1 weeks ago

Nexstar Media Group Inc. in Baton Rouge is seeking a results-driven Sales Account Executive to drive local television advertising revenue by calling on agencies and prospective clients, presenting tailored campaigns, and closing deals. You will manage existing accounts, nurture relationships in the business community, coordinate with station staff to implement campaigns, and provide transparent rate information.

Full-Time

Media Coordinator

The Moran Group

baton-rouge, Louisiana | 1 weeks ago

Why You’ll Love Working HereA strong, people-first company culture built on trust and teamworkThe opportunity to directly impact client results across local, regional, and national campaignsHands-on exposure to both traditional and digital mediaA supportive environment designed for learning and long-term growthThe freedom to build a career path that matches your strengths and interestsFor over 40 years, The Moran Group has partnered with clients to help them become leaders in their markets. As a fully integrated agency, we handle everything in-house—from media strategy and buying to creative, production, and analytics. That means your work is connected, visible, and valued. What You’ll DoBuild and maintain strong working relationships with media vendorsUpdate and manage client media budgets with accuracy and consistencySupport advertising campaigns across video, audio, print, and outdoor mediaMonitor media schedules daily for changes, preemptions, revisions, and makegoodsReconcile traditional media invoices and ensure proper documentationTrack details across multiple campaigns and deadlines simultaneouslyStay informed on media trends and industry best practicesWhat We’re Looking ForPrevious media or advertising experience is a plus, but not required. College degreePrior experience in advertising, marketing, media, or accounting/billing environmentsIf you’re someone who values precision, takes ownership of your work, and wants to be part of a smart, driven team where your contributions matter, we’d love to hear from you.

Full-Time

National Sales Intern - Baton Rouge, LA | Lamar Advertising | Handshake

Lamar Advertising

baton-rouge, Louisiana | 1 weeks ago

Lamar is a certified Great Place to Work, with 86% of employees in agreement. What you can expect from us: Please take a moment to watch this video for clarification on why we're asking for this information! By submitting an application, you consent to the use or sharing of this personal information solely for the purpose of consideration for employment by Lamar. Lamar will not sell this information.

Part-Time Internship

Social Media Director

Click Here Digital

baton-rouge, Louisiana | 1 weeks ago

You will partner closely with Social Media Division Manager(s) to drive client success, oversee new hire development, manage onboarding of new clients, and support the continued growth and efficiency of the team. Job Responsibilities: Lead, mentor, and develop a team of 10+ social media analysts, including conducting 1:1s, managing performance, and setting clear expectations on deliverables and deadlinesIdentify performance gaps across accounts and analysts, providing strategic direction and corrective action plansInterview and hire new talent into the departmentOwn and enforce QA, performance, and process standards, ensuring all SOPs, documentation, and training materials are accurate and consistently followedManage team bandwidth through monthly capacity planning and resource forecasting to ensure proper account allocation and scalability for new client growthMonitor and manage daily department budget pacing and task execution to ensure alignment with goals and deadlinesSupport Division Manager(s) in training, account analysis, note audits, and monthly client callsCollaborate with internal teams and operations leadership to improve processes and drive operational efficiencyOversee the onboarding of all new accounts, ensuring accurate and timely launchesAssist the Sales Director and Account Managers in new client proposalsLead team trainings, department meetings, and daily stand-upsBuild and manage relationships with platform representatives (Meta, TikTok, etc. Required Qualifications: Experience in LinkedIn, TikTok & Twitter ad management is a plusMeta Blueprint Certified in Media Buying or Media Planning.Google Certifications (Google Analytics and/or Google Ads)SEM/PPC experienceSEO Experience Programmatic and CTV Experience

Full-Time

Director of Search Marketing

Click Here Digital

baton-rouge, Louisiana | 1 weeks ago

While collaborating with the Sr. Job Responsibilities Lead a team of paid search analysts, providing guidance and support to ensure the successful execution of paid search campaigns.Collaborate with Paid Media Technical Director to ensure team priorities are aligned with company and client goals.Collaborate with cross-functional teams to ensure alignment and integration of paid search campaigns.Manage key accounts individuallyProvide additional support on onboarding accountsMonitor campaign performance, analyze data, and identify trends to make data-driven decisions.Plan team account allocations and transitions.Oversee training progression of new hires and conduct inspection of training documentation.Assist with mid-month and end-of-month analyst note QA.Provide regular progress of team performance.Participate in routine external partner calls (Google, Incubeta, CallRail, etc.) Required Qualifications Bachelor's degree in Marketing, Mass Communications, Business, Digital Advertising, or equivalent experience.

Full-Time

Advertising Campaign Coordinator

Avalonvi

baton-rouge, Louisiana | 1 weeks ago

Beloform Craft is seeking a motivated Advertising Agent to support the planning, coordination, and execution of advertising initiatives. In this role, you will collaborate with internal teams to develop promotional strategies, assist in campaign implementation, and help strengthen client relationships while ensuring projects are delivered efficiently and effectively. Responsibilities include planning campaigns, understanding client objectives, developing promotional materials, tracking progress,

Full-Time

National Sales Intern — Part‑Time Marketing Support

Lamar Advertising

baton-rouge, Louisiana | 1 weeks ago

Lamar Corporate in Baton Rouge, Louisiana is seeking a National Sales Intern. This on-site, part-time role (10–15 hours/week) supports National Sales and Post-Buy Services while gaining hands-on experience in a fast-paced sales environment. You must be a current student pursuing an Associate's or Bachelor's degree in Graphic Design, Advertising, or Marketing. The role emphasizes organization, deadlines, and professional communication.

Part-Time

NOC Operations Specialist - Digital Billboard Support

Lamar Advertising Company

baton-rouge, Louisiana | 2 weeks ago

Lamar Advertising Company in Baton Rouge is seeking a Network Operations Center Administrator to monitor and troubleshoot digital billboards nationwide. You will join the Corporate NOC in Baton Rouge and report to the NOC Team Leader, collaborating with Digital Technicians to resolve display issues. Ideal candidates are self-motivated, dependable, and possess strong written and verbal communication skills. The role offers a Monday–Friday schedule with on-call nights, on-site work, extensive

Full-Time

Advertising Manager

Louisiana State University

baton-rouge, Louisiana | 2 weeks ago

Job Description: The Advertising Manager is responsible for all advertising sales operations and revenue generation within the LSU Office of Student Media. Reporting to the Assistant Director, the Advertising Manager ensures that advertising campaigns are executed effectively and that client needs are met with professionalism, accuracy, and creativity. Troubleshoot technical or content issues with clients and internal design staff. Event Sales & Vendor Relations: Retain lead responsibility for the sales, planning, and client coordination of the Fall and Spring Living Expo events specifically tied to advertising packages. For questions or concerns regarding the status of your application or salary ranges, please contact the department using the information provided in the Special Instructions section of this job posting.

Full-Time

Digital Marketing / Campaign Manager (Cox Media)

Cox Communications

baton-rouge, Louisiana | 3 weeks ago

The Campaign Manager analyzes different performance aspects of the campaigns, reviews the client website metrics and analytics and provides feedback and recommendations to internal teams and Cox Media clients. This can include media optimizations, creative tuning, audience insights, user experience enhancements as well as hypotheses that can then be tested and measured.Utilize third party platforms, internal data tools to tell compelling stories re: campaign performance, areas of optimization and improvement and highlight strategic areas of opportunity on high potential accounts.Partner with Technical Ad operations Specialists for deep insight on GA4 analysis and utilize these trends and findings as part of overall cohesive campaign analysis for Cox Media customers.Provide strategic analysis and expertise to internal stakeholders and directly with Cox Media customers.Develop customized dashboards and reporting geared towards maintaining and securing business from high spend/high potential clients.Support ad hoc reporting needs of key stakeholders.Provide data and analysis to key stakeholders in support of sales collateral creation.Applies advanced problem-solving skills to campaign issues and analyticsWork closely with the planning team to ensure campaigns are configured for the accurate and effective collection of data tracking and reporting.Act as subject matter expert of Cox Media's digital media portfolio and the contract terms and guidelines of vendor partnerships.Staying informed of industry trends and best practices, focusing on how changes can help improve offerings to accounts and sharing knowledge to team members.Quality Assurance:Review data, reporting and dashboards for accuracy and compliance with Cox Media methods and procedures. The right candidate could also have a different combination, such as a master's degree and 2 years' experience; or 8 years' experience in a related field.4 years proven experience in Digital Ad Operations or a similar data analytics roleExperience in working with platforms such as GA4, Google Analytics, Meta, Adobe Analytics, and othersStrong organizational skills and attention to detail.Excellent data analytics, written and verbal communication skills.Proficiency in Microsoft Office suite and CRM software.Ability to multitask, prioritize, and work in a fast-paced environment.Ability to reason, troubleshoot and problem solveKnowledge of cable advertising trends and industry dynamics is a plus.Preferred QualificationsBA/BS degree in related discipline Marketing, Business Administration2 or more years of experience preferred in Digital Marketing2 or more years of experience as a media buyer or planner, performing advertising agency work, working in a marketing or public relations role, or some combination of theseProficient in working with platforms such as GA4, Google Analytics, Meta, Adobe Analytics, and othersGA4 certificationExperience working at an advertising agencyUSD 77,800.00 - 116,800.00 per yearCompensation:Compensation includes a base salary of $77,800.00 - $116,800.00. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave.Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.About Cox CommunicationsCox Communications is the largest private telecom company in America, serving six million homes and businesses. Ready to make your mark?

Full-Time

Instructional Designer & Trainer

Lamar Advertising

baton-rouge, Louisiana | Aug 30

This role requires a seasoned professional with demonstrated experience in live training facilitation, training needs assessment/gap analysis, and a strategic mindset to drive enterprise-wide professional development initiatives. Provide strategic input to develop enterprise-wide learning and development strategies in partnership with leadership/executives Program Design & Development (in conjunction with the Professional Development Manager) This assessment compares your professional soft skills to the skills required for success in this role. Please take a moment to watch this video (https://www.youtube.com/watch?v=TAKsPd_lIw8) for clarification on why we're asking for this information! By submitting an application, you consent to the use or sharing of this personal information solely for the purpose of consideration for employment by Lamar.

Full-Time

Account Executive- Baton Rouge (Job ID 1609)

Georges Media Group

baton-rouge, Louisiana | Aug 30

Job Title: Marketing Account Executive Join Our Talent Community Position Overview Georges Media Group is seeking a highly motivated Marketing Account Executive within our Baton Rouge area advertising sales team to drive growth through new client acquisition and account growth. The Account Executive will be able to sell Georges Media Group’s full suite of print publications, digital marketing tactics, digital out-of-home, and event sponsorships. Key Responsibilities New Business Acquisition: Proactively identify, prospect, and secure new advertising clients through strategic outreach, networking, and market research.Consultative Selling: Discover client objectives and develop customized advertising solutions using our full suite of print and digital offerings.Multi-Platform Expertise: Present and sell cross-platform campaigns including print, SEM, SEO, social media, OTT/CTV, targeted display, Amazon advertising solutions, and more.Digital Leadership: Stay current on emerging media trends and confidently position digital-first and integrated strategies to new advertisers.Competitive Conquesting: Successfully convert advertising dollars from competitive media by articulating the value, reach, and ROI of The Advocate’s solutions.Relationship Development: Build strong, long-term partnerships with new clients by delivering results, insight, and exceptional service.Reporting & Forecasting: Maintain accurate sales pipelines, forecasts, and activity reporting while providing insight into market trends and competitive activity.Continuous Improvement: Participate in ongoing training, workshops, and industry events to sharpen sales skills and stay ahead of evolving advertising solutio Qualifications 1-2 years of sales, marketing, or business development experience required.Strong understanding of today’s marketing/advertising ecosystem, including both traditional and digital media.Excellent communication, presentation, and negotiation skills.Highly self-motivated with the ability to manage time, prioritize effectively, and work independently.Experience selling digital marketing strategies, including SEM, SEO, social media, OTT/CTV, or programmatic advertising is preferred. Represent Louisiana’s largest locally-owned media brand.Focus exclusively on new business development with strong internal support.Sell a robust portfolio of solutions that span print, digital, and emerging platforms.Access ongoing training, professional development, and long-term career growth opportunities.

Full-Time

Paid Media & Growth Strategist (4297)

WEILER PLASTIC SURGERY

baton-rouge, Louisiana | Aug 26

Hype Marketing Agency is seeking an experienced, high-performing Paid Media & Growth Strategist to take end-to-end ownership of our client portfolio’s paid social and paid search ecosystems. In this role, you will be the primary architect and manager for all Meta and Google advertising accounts. Full Lead-to-Patient Conversion Paths: Leverage HubSpot and Aesthetix CRM to map, measure, and optimize complete conversion paths—ensuring paid traffic flows seamlessly from top-of-funnel lead to booked patient, consult, and repeat client.Lead Scoring & Operations Alignment: Work directly with clients' internal sales, reception, and operations teams to establish lead scoring frameworks, ensure fast follow-ups, and refine lead qualification criteria based on real-world outcomes.Closed-Loop Feedback Loops: Utilize offline conversion tracking (OCT) and CRM pipeline data from HubSpot and Aesthetix CRM back to ad platforms to continuously refine targeting based on actual revenues generated rather than top-of-funnel form fills.3. Client Strategy & Agency Leadership (10%) Experience: 4-6+ years of hands-on experience independently managing and scaling paid media accounts across Meta and Google (agency experience strongly preferred).CRM Expertise: Direct experience working within HubSpot and/or Aesthetix CRM (or similar medical aesthetic/patient management CRMs) to track and optimize lead-to-patient conversion pipelines.Sales & Marketing Operations Alignment: Proven experience collaborating with sales/operations teams on lead scoring, lead qualification workflows, and pipeline feedback loops.Ad Management Mastery: Proven track record of auditing, restructuring, and profitably scaling complex ad accounts across both B2B and B2C/Medical/E-commerce verticals.AI Tooling: Demonstrated proficiency utilizing built-in ad network AI tools (Meta Advantage+, Google PMax) and external AI software for copy and media production.Analytics & Tracking Tech: Deep knowledge of GTM, GA4, Meta CAPI, and custom conversion setups.CMS & CRO Experience: Hands-on familiarity updating content and building landing pages inside major Web CMS platforms.Certifications: Active Google Ads Certifications and Meta Certified Digital Marketing Associate / Blueprint credentials required (or in progress).Communication: Exceptional verbal and written communication skills with comfort presenting directly to C-suite and business-owner clients.

Full-Time

Manager, Client Development Ad Sales, Capital One Ad Solutions (Remote)

Capital One

baton-rouge, Louisiana | Aug 24

Partner with key external stakeholders (merchants, agencies, networks) to help grow and cultivate Capital One Ad Solutions Integrate Capital One Ad Solution’s products and services with our merchant partners At least 6 years of experience in a client facing sales or account management role Experience managing technical sales and integrations Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter.

Full-Time Part-Time

Advertising Account Executive - Data-Driven Media Sales

Spectrum Reach

baton-rouge, Louisiana | Aug 23

Spectrum Reach in Baton Rouge is hiring an Account Executive to lead sales and client management, evangelize Spectrum Reach Media Solutions, and expand awareness among advertisers. You will drive revenue through a mix of account management and proactive selling of our data-driven media solutions. Expected to build relationships with brands and agencies, forecast sales, and present solutions to diverse stakeholders.

Full-Time

Account Coordinator - Digital Advertising

The Moran Group

baton-rouge, Louisiana | Aug 22

Location: Baton Rouge or New Orleans (Baton Rouge preferred) Want to grow your advertising experience quickly? This position reports to the Director or Account Services. Qualifications Attend agency and client zoom meetings as necessaryAssist with meeting preparation, including gathering materials/info from other team members and creating PowerPoint (Google Slides) presentationsCoordination with agency members for account services, production, digital, media & billingManagement of broadcast & digital projects, including requesting, proofing, and gathering final approvalsQA'ing production and agency assetsDaily internal & client communicationLogging, distributing & managing meeting notes and action itemsTask management of your own tasks, as well as working with team members to ensure you receive needed materials on timeVarious tasks related to online reputation and social media, digital reporting, team meetings, and more

Full-Time

Paid Search Analyst

Click Here Digital

baton-rouge, Louisiana | Aug 21

Job Description Job Responsibilities: Maintain performance standards on all assigned accountsMonitor Budget Pacing, Conversion Tracking, and Traffic QualityMonitor and analyze campaign performance such as click-through rate (CTR), conversion rate, and return on ad spend (ROAS) to identify opportunities for optimization and improvement.Test products to determine propensity to drive positive results.Generate regular reports to track campaign performance and communicate key findings.Stay up to date on the latest industry trends, best practices to ensure our paid search strategies remain cutting-edge and competitive. Required Qualifications: Minimum 1-3 years of experience with paid search campaign managementExperience and strong understanding of PPC advertisingExperience using industry tools such as Google Analytics, Google Adwords, SA360, etc.Understand paid media advertising budget management and effective, data-driven ad spend.Ability to analyze data sets and identify trends based on industry KPIs.Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.

Full-Time

Paid Search Director

Click Here Digital

baton-rouge, Louisiana | Aug 20

Job Overview Job Responsibilities Lead a team of paid search analysts, providing guidance and support to ensure the successful execution of paid search campaigns.Collaborate with Paid Media Technical Director to ensure team priorities are aligned with company and client goals.Collaborate with cross-functional teams to ensure alignment and integration of paid search campaigns.Manage key accounts individually (minimum of $150K monthly ad spend)Provide additional support on onboarding accountsMonitor campaign performance, analyze data, and identify trends to make data-driven decisions.Plan team account allocations and transitions.Oversee training progression of new hires and conduct inspection of training documentation.Assist with mid-month and end-of-month analyst note QA.Provide regular progress of team performance.Participate in routine external partner calls (Google, Incubeta, CallRail, etc.) Required Qualifications Bachelor's degree in Marketing, Mass Communications, Business, Digital Advertising, or equivalent experience.

Full-Time

Marketing Operations

Dudley DeBosier Injury Lawyers

baton-rouge, Louisiana | Aug 19

Position Overview The Marketing Operations & Analytics Manager is responsible for ensuring the successful execution, coordination, and measurement of the firm’s marketing initiatives. Maintain marketing dashboards and reporting systems. Marketing Project Management Serve as project manager for all active marketing initiatives Coordinate timelines across internal teams and external agencies Track project milestones, deliverables, and deadlines. Strong analytical and reporting capabilities. 3–5 years of marketing, analytics, operations, or project management experience.

Full-Time

Multimedia Marketing Consultant

Melara Enterprises

baton-rouge, Louisiana | Aug 19

Meets monthly budget expectations and sales goals while meeting all deadlines.Continually prospects to identify and qualify potential new clients.Participates in all Melara Enterprises events and various networking/community events to reinforce existing relationships and the brands and build new relationships.Performs consultative needs analysis to determine whether/how Melara Enterprises can meet the client’s goals, challenges, and budgets.Prepares and presents proposals, advocating potential advertising and sponsorship opportunities that best meet the client’s requirements.Collects ad materials and client approvals while delivering client service by established policies, procedures, and deadlines to facilitate excellent client experiences (internal and external).Obtain client annual budgets for proposing renewals and new contracts with clients.Adheres to AR policies by collecting pre-payment, personal guarantees, and calling clients about late payments. Document all client opportunities, sales, interactions, and database changes in CRM.Communicate strategic plans and results with managers.Applies best efforts and full capability each day to the work assigned by the manager.Understands and demonstrates our cultural expectations.Effective interpersonal communication skillsAbility to adapt to a changing environment and handle multiple prioritiesAs needed, assist managers, owners, and executives with other assignments and requests. Applies best efforts and full capability each day to the work assigned by the manager.Communicates with the manager when:An assignment is not understoodAn assignment conflicts with knowledge of the circumstances, current skills, or available time/resources.Obstacles to completing the assignment exist or are likely to occurOpportunities to better complete or improve the assignment exist or may occur Understands and demonstrates our cultural expectations (Our Way). Minimum Role Requirements Reliable transportation, valid driver’s license, proof of auto insurance, and unencumbered driving record

Full-Time

Director, Google Marketing Platform (GMP)

Click Here Digital

baton-rouge, Louisiana | Aug 19

Our highly-rated, highly certified team of digital experts and data scientists are able to provide you with unprecedented insights into your digital campaigns and lead handling processes. Train internal teams on industry best practices, company practices, and internal policies. Troubleshoot various client problems and utilize experience to develop solutions. Clear communication skills, with the ability to present complex technical information to individuals with various levels of digital marketing knowledge. Automotive industry experience is highly preferred.

Full-Time

Senior Advertising Sales Executive

Family Resource Group, Inc

baton-rouge, Louisiana | Aug 16

Family Resource Group, Inc. in Baton Rouge, LA seeks a Senior Account Executive to drive revenue growth, manage key client relationships, and hit aggressive sales targets. The role requires extensive advertising sales experience and mastery of FRG products and systems. The Senior AE will mentor others, manage a portfolio of clients, and contribute to ongoing strategy with the Sales Manager. A strong track record in digital advertising is essential for success.

Full-Time

Senior Google Ads & AI-Driven Lead Gen Specialist

SASSO Agency

baton-rouge, Louisiana | Aug 14

SASSO Agency in Baton Rouge, LA, seeks a Senior Digital Advertising Specialist to lead and scale high-performance programs across diverse clients. You will own campaign strategy, execution, optimization, and measurement for Google Ads, with emphasis on lead generation and conversion improvements, while advancing AI-enabled media capabilities.The role demands analytical rigor and hands-on execution, translating performance data into actionable optimizations and collaborating with#J-18808-Ljbffr

Full-Time

Marketing Agent

2 At Group

baton-rouge, Louisiana | Aug 13

About Us Job Summary Responsibilities Support promotional campaigns and customer engagement initiatives.Represent the company during promotional activities and community events.Provide information about products and services to customers.Build positive relationships with customers and community members.Participate in customer engagement and brand awareness initiatives.Gather customer feedback to support future campaigns.Collaborate with team members to achieve promotional goals.Maintain a professional and positive presence during customer interactions.Participate in ongoing training and professional development. High school diploma or equivalent required.Strong communication and interpersonal skills.Positive attitude and willingness to learn.Customer-focused and professional demeanor.Excellent organizational and multitasking abilities.Ability to work effectively in a team-oriented environment.Reliable, adaptable, and self-motivated.Previous experience in customer service, retail, hospitality, promotions, or events is a plus but not required.

Full-Time

SEO Specialist

The Moran Group

baton-rouge, Louisiana | Aug 12

The Moran Group is a full-service advertising agency specializing in strategic marketing solutions across digital, traditional, and emerging media. This is an exciting time for SEO and digital marketing. Develop and execute SEO strategies aligned with each client’s business objectives, audience, industry, and competitive landscapeDefine SEO goals, priorities, requirements, tasks, timelines, and resources for a portfolio of agency clientsConduct keyword, topic, audience, competitor, and search-intent researchPerform technical, on-page, content, local, and off-site SEO auditsIdentify opportunities to improve organic visibility, website traffic, engagement, conversions, and search presenceOptimize website pages, landing pages, blog posts, digital press releases, metadata, internal linking, and other digital contentDevelop content recommendations, briefs, and priorities based on search demand, client goals, and competitive researchCollaborate with writers, designers, developers, account managers, and other digital specialists to implement SEO recommendationsMonitor website performance and search visibility using analytics, search performance, ranking, and reporting platformsPrepare recurring reports that clearly explain performance, trends, insights, completed work, and recommended next stepsCommunicate SEO strategies, priorities, results, and industry developments to internal teams and, when appropriate, clientsManage local and off-site optimization efforts, including Google Business Profiles, directory listings, YouTube channels, and other relevant platformsMaintain content accuracy, consistency, and organization across client websites and digital propertiesTrack branded search trends, competitive developments, algorithm changes, and emerging search behaviorsEvaluate how AI-generated search experiences and conversational discovery affect client visibility and content strategySupport and help guide junior team members, interns, or content contributors as neededManage multiple projects and deadlines in a fast-paced agency environment Two or more years of professional SEO, organic search, digital content, or closely related experience preferredWorking knowledge of on-page, technical, content, local, and off-site SEO principlesExperience conducting keyword research, SEO audits, competitive research, and content optimizationExperience using website analytics and search performance platforms, such as Google Analytics and Google Search ConsoleAbility to work across different websites, content management systems, and digital platformsStrong writing, editing, proofreading, and research skillsAbility to interpret data, identify meaningful trends, and translate findings into practical recommendationsStrong organizational, project-management, and problem-solving skillsExcellent attention to detail and the ability to manage competing prioritiesClear, professional communication and collaboration skillsAbility to work effectively across departments and explain SEO concepts to both technical and nontechnical audiencesCuriosity about emerging search technologies, AI-driven discovery, and changes in user search behaviorAbility to learn new tools and adapt strategies as platforms and best practices evolveExperience in an advertising agency or with multiple simultaneous client accounts is a plusExperience with local SEO, structured data, website platforms, SEO tools, or content strategy is a plusA degree in marketing, communications, English, business, or a related field is helpful but not required when supported by relevant experience A successful SEO Specialist will keep client strategies organized and moving forward, communicate priorities clearly, uncover actionable opportunities through research and data, and help clients improve their visibility across an increasingly complex search landscape.

Full-Time

Content Creator & Digital Video Producer- Baton Rouge

Georges Media Group

baton-rouge, Louisiana | Aug 12

Digital Video Producer & Sports Content CreatorLocation: Baton Rouge, LARole OverviewWe are seeking a dynamic, multi‑talented Digital Video Producer & Sports Content Creator to bridge the gap between high‑quality commercial production and authentic social media storytelling. This hybrid role requires a candidate who is equally comfortable behind the camera lens, in the editing bay, and in front of the camera engaging an audience.Reports to: Director of Video Production.You will be responsible for producing professional‑grade video content for our commercial clients while simultaneously spearheading the development of a sports‑centered influencer brand across TikTok and Instagram targeting diverse communities in Louisiana. The ideal candidate has a deep passion for Louisiana sports, a sharp eye for cinematic composition, and the charismatic personality necessary to build and maintain a loyal social media following.Key ResponsibilitiesVideo Production (Client Projects)End‑to‑End Production: Execute professional video shoots for advertising clients, including setup, lighting, sound, and operation of high‑end camera equipment.Creative Execution: Translate client objectives into compelling video narratives for commercial spots, digital campaigns, and social media deliverables.Post‑Production: Edit footage using industry‑standard software (e.g., Adobe Premiere Pro, After Effects) to deliver polished, ready‑to‑publish content that meets brand standards.Collaboration: Work closely with the advertising and editorial teams to ensure seamless integration of video assets into broader marketing campaigns.On‑Camera Talent & Influencer GrowthBrand Personality: Serve as the primary on‑camera host for client‑sponsored content and our proprietary sports‑themed channels.Content Strategy: Develop and execute a consistent content calendar for TikTok and Instagram focusing on local sports culture, analysis, and fan engagement.Audience Building: Monitor social media analytics to optimize reach, engagement, and follower growth; interact with the community to foster an authentic brand voice.Trend Adaptation: Stay at the forefront of short‑form video trends, platform algorithm changes, and emerging digital storytelling techniques.QualificationsPortfolio Required: A strong portfolio demonstrating both professional videography/editing capabilities and successful on‑camera presence.Technical Proficiency: Advanced knowledge of camera operation (DSLR/Mirrorless/Cinema line), lighting techniques, audio recording, and non‑linear editing.Social Media Expertise: Demonstrated success in growing a social media following on TikTok and Instagram, with a deep understanding of short‑form video metrics.Sports Fluency: An inherent knowledge of Louisiana sports culture (LSU, Saints, and regional prep sports) is highly preferred.Communication Skills: Exceptional ability to distill complex information into clear, engaging, and high‑energy video content.Adaptability: Ability to thrive in a fast‑paced media environment where priorities can shift based on news cycles and client needs.Why Join UsYou will be joining a fast‑paced, innovative team at the intersection of traditional journalism and modern digital marketing. This role offers the unique opportunity to combine professional production resources with the creative freedom to build a personal and brand‑affiliated influencer presence in one of the most vibrant sports markets in the country.Salary: Commensurate with experience.Benefits: Medical, dental, vision, life, short‑term disability (STD), long‑term disability (LTD), paternity leave, PTO and 401(k) retirement savings company match.Georges Media Group is an equal employment opportunity employer, committed to recruiting, developing, and promoting a diverse workforce while providing unique opportunities and career paths for our employees. We encourage applicants of all backgrounds and experience levels to apply.#J-18808-Ljbffr

Full-Time

Senior Paid Media & Performance Specialist

HYPE Marketing Agency

baton-rouge, Louisiana | Aug 12

Our team brings together experience across paid media, SEO, social media, branding, design, and traditional and digital media. We operate with the capabilities and expertise of a larger agency while maintaining the personal, collaborative approach of a boutique team. At Hype, we believe great marketing is equal parts creativity and strategy. Role Description In this role, you will be the primary architect and manager for all Meta and Google advertising accounts.

Full-Time

National Advertising Campaign Specialist

Lamar Advertising Company

baton-rouge, Louisiana | Aug 9

Description Our Lamar Corporate office in Baton Rouge, Louisiana, is now hiring a National Advertising Campaign Specialist to oversee all post-buy aspects of a National Campaign and manage the execution of dynamic digital campaigns. Distribute posting instructions and creative images to local sales offices for national campaigns. Know the proof of performance requirements for each national account under their responsibility. Ability to identify, analyze, and discuss issues and ideas clearly and effectively with all levels of staff, as well as customers and their production companies. 3‑5 years of related work experience is required.

Full-Time

Digital Marketing & UX Coordinator

Essential-Credit-Union

baton-rouge, Louisiana | Aug 9

Essential Credit Union in Baton Rouge, LA seeks a Digital Marketing Coordinator to support the execution of our digital strategy. You will act as the primary liaison between the credit union and our external digital marketing agency, ensuring campaigns stay on brand and on schedule.Under the Marketing Manager, you will coordinate website updates, digital advertising, email marketing, social media, and analytics, while identifying opportunities to improve usability and member experiences across#J-18808-Ljbffr

Full-Time

Marketing Account Executive — Advertising Growth & ROI

Socket.dev

baton-rouge, Louisiana | Aug 9

The Advocate in Baton Rouge seeks a Marketing Account Executive to drive growth through new client acquisition and account expansion. This role focuses on identifying untapped opportunities and delivering integrated advertising solutions across print, digital, and emerging platforms. Ideal candidates are results-driven, with 1–2 years in sales, strong knowledge of marketing ecosystems, and excellent communication and negotiation skills.

Full-Time

Advertising Strategy Director Tourism Growth

Culture Rec & Tourism-Tourism

baton-rouge, Louisiana | Aug 7

The Louisiana Office of Tourism is seeking a senior advertising professional to lead creative initiatives and manage advertising strategy in coordination with the Communications team and contracted agencies. You will oversee annual and seasonal advertising plans, coordinate with agency partners, monitor performance, and guide staff to ensure compliant, high-quality representation of Louisiana.

Full-Time

Paid Social Media Analyst

CLICK HERE DIGITAL

baton-rouge, Louisiana | Aug 6

Conduct thorough audits for all clients, ensuring ads are accurately sent to the correct VDPs on client feeds. Analyze and report on a variety of performance metrics in Ads Manager and Google Analytics. Stay up to date on shifts in the automotive industry, Social Media trends, and best practices, presenting innovative advertising types and strategies to benefit our clients. Required Qualifications: 2-3 years experience in Facebook Ads Manager Experience in platforms such as Photoshop, Canva, Google Analytics, etc. Strong understanding of digital marketing best practices Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly and concisely.

Full-Time

Field Sales Account Manager – Logos Program

Lamar Advertising Company

baton-rouge, Louisiana | Aug 6

A leading outdoor advertising firm in Baton Rouge, Louisiana seeks an Account Manager to enhance their Interstate Logo Program. This commission-based role offers a first-year earning potential of $40,000 – $45,000. Ideal candidates will have sales experience, exceptional communication skills, and the ability to build lasting relationships with clients. The position includes a Monday to Friday schedule, training, and various health benefits. Join a company recognized as a \'Great Place to Work\' and help us drive success in Louisiana!

Full-Time

Entry-Level Digital Ad Operations Specialist

Melara Enterprises

baton-rouge, Louisiana | Aug 5

Melara Enterprises is seeking an entry‑level Digital Ad Operations Coordinator to support the lifecycle of digital advertising campaigns across our media brands in Baton Rouge. You will assist with setup, trafficking, launch, optimization, and reporting while coordinating with Sales, Marketing, and Creative Services.The role emphasizes organization, accuracy, and timely communication. You will gain hands‑on experience with ad platforms, analytics, and workflow tools in a fast‑paced environment.#J-18808-Ljbffr

Full-Time

Marketing Account Executive – New Business Growth

Capital City Press

baton-rouge, Louisiana | Jul 31

The Advocate, Louisiana’s largest locally owned media brand, seeks a Marketing Account Executive for the Baton Rouge area to drive new business and grow existing accounts with a full portfolio of print and digital products. You will prospect, consult, and close across print, digital, SEM/SEO, social, OTT/CTV, and events, building strong client partnerships while delivering measurable ROI.

Full-Time

Part-Time Benefits Specialist

Lamar Advertising Company

baton-rouge, Louisiana | Jul 29

Position Summary This role is responsible for the day-to-day administration of the company’s benefits programs, vendor coordination, billing, and employee support. Responsibilities include routine check-ins, troubleshooting issues, monitoring performance, and ensuring smooth employee experiences. Working knowledge of benefits administration practices, including enrollment, billing coordination, and vendor interaction Understanding of common benefit programs such as medical, dental, vision, wellness, and HSA Ability to manage routine vendor communications and escalate complex issues appropriately

Full-Time

Account Executive- Baton Rouge

Georges Media Group

baton-rouge, Louisiana | Jul 28

This position plays a critical role in expanding our advertiser base and introducing new clients to The Advocate’s full portfolio of trusted print and cutting-edge digital products. The Account Executive will be able to sell Georges Media Group’s full suite of print publications, digital marketing tactics, digital out-of-home, and event sponsorships. Experience selling digital marketing strategies, including SEM, SEO, social media, OTT/CTV, or programmatic advertising is preferred. Sell a robust portfolio of solutions that span print, digital, and emerging platforms. Access ongoing training, professional development, and long-term career growth opportunities.

Full-Time

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